{
  "name": "Identity Security Statistics",
  "publisher": "Start with Identity",
  "url": "https://startwithidentity.com/statistics/",
  "license": "CC BY 4.0 for the compilation; cite each statistic to its original publisher",
  "checked_on": "2026-11-05",
  "count": 186,
  "topics": [
    {
      "topic": "passkeys",
      "title": "Passkey statistics 2026",
      "url": "https://startwithidentity.com/statistics/passkeys/",
      "count": 24
    },
    {
      "topic": "mfa",
      "title": "MFA statistics 2026",
      "url": "https://startwithidentity.com/statistics/mfa/",
      "count": 22
    },
    {
      "topic": "identity-breaches",
      "title": "Identity breach statistics 2026",
      "url": "https://startwithidentity.com/statistics/identity-breaches/",
      "count": 25
    },
    {
      "topic": "non-human-identity",
      "title": "Non-human identity statistics 2026",
      "url": "https://startwithidentity.com/statistics/non-human-identity/",
      "count": 22
    },
    {
      "topic": "credential-attacks",
      "title": "Credential attack statistics 2026",
      "url": "https://startwithidentity.com/statistics/credential-attacks/",
      "count": 24
    },
    {
      "topic": "identity-market",
      "title": "Identity and access management market statistics 2026",
      "url": "https://startwithidentity.com/statistics/identity-market/",
      "count": 25
    },
    {
      "topic": "digital-identity",
      "title": "Digital identity statistics 2026",
      "url": "https://startwithidentity.com/statistics/digital-identity/",
      "count": 21
    },
    {
      "topic": "ciam",
      "title": "Customer identity (CIAM) statistics 2026",
      "url": "https://startwithidentity.com/statistics/ciam/",
      "count": 23
    }
  ],
  "statistics": [
    {
      "topic": "passkeys",
      "id": "passkeys-fido-7-billion-in-use",
      "subtopic": "adoption",
      "value": "7 billion",
      "statement": "The FIDO Alliance estimates that 7 billion passkeys were in use worldwide in October 2026.",
      "publisher": "FIDO Alliance",
      "source_title": "7 Billion Passkeys and Counting: The Next Chapter of Passwordless Authentication",
      "published": "2026-10-15",
      "source_url": "https://fidoalliance.org/7-billion-passkeys-and-counting-the-next-chapter-of-passwordless-authentication/",
      "method_note": "FIDO Alliance estimate; the Alliance says its passkey count combines publicly available data with its own internal passkey deployment data.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/passkeys/#passkeys-fido-7-billion-in-use"
    },
    {
      "topic": "passkeys",
      "id": "passkeys-fido-5-billion-world-passkey-day",
      "subtopic": "adoption",
      "value": "5 billion",
      "statement": "On World Passkey Day in May 2026, the FIDO Alliance estimated that 5 billion passkeys were in use worldwide.",
      "publisher": "FIDO Alliance",
      "source_title": "FIDO Alliance Reports Accelerating Global Passkey Adoption on World Passkey Day 2026",
      "published": "2026-05-07",
      "source_url": "https://fidoalliance.org/fido-alliance-reports-accelerating-global-passkey-adoption-on-world-passkey-day-2026/",
      "method_note": "Calculated by the FIDO Alliance from a combination of publicly available data and its own internal passkey deployment data.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/passkeys/#passkeys-fido-5-billion-world-passkey-day"
    },
    {
      "topic": "passkeys",
      "id": "passkeys-consumer-awareness",
      "subtopic": "adoption",
      "value": "90%",
      "statement": "90% of consumers surveyed across ten countries were aware of passkeys in April 2026, according to the FIDO Alliance State of Passkeys 2026 report.",
      "publisher": "FIDO Alliance",
      "source_title": "State of Passkeys 2026 (World Passkey Day 2026 release)",
      "published": "2026-05-07",
      "source_url": "https://fidoalliance.org/fido-alliance-reports-accelerating-global-passkey-adoption-on-world-passkey-day-2026/",
      "method_note": "Online survey of 11,000 consumers in ten countries (US, UK, France, Germany, Australia, Singapore, Japan, South Korea, China and India) conducted by Sapio Research for the FIDO Alliance in April 2026; margin of error ±0.9 points.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/passkeys/#passkeys-consumer-awareness"
    },
    {
      "topic": "passkeys",
      "id": "passkeys-consumers-enabled",
      "subtopic": "adoption",
      "value": "75%",
      "statement": "75% of consumers surveyed in ten countries had enabled a passkey on at least one account, per the FIDO Alliance State of Passkeys 2026 report.",
      "publisher": "FIDO Alliance",
      "source_title": "State of Passkeys 2026 (World Passkey Day 2026 release)",
      "published": "2026-05-07",
      "source_url": "https://fidoalliance.org/fido-alliance-reports-accelerating-global-passkey-adoption-on-world-passkey-day-2026/",
      "method_note": "Online survey of 11,000 consumers in ten countries (US, UK, France, Germany, Australia, Singapore, Japan, South Korea, China and India) conducted by Sapio Research for the FIDO Alliance in April 2026; margin of error ±0.9 points.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/passkeys/#passkeys-consumers-enabled"
    },
    {
      "topic": "passkeys",
      "id": "passkeys-consumers-regular-use",
      "subtopic": "adoption",
      "value": "49%",
      "statement": "49% of consumers surveyed in ten countries said they use passkeys regularly when available, per the FIDO Alliance State of Passkeys 2026 report.",
      "publisher": "FIDO Alliance",
      "source_title": "State of Passkeys 2026 (World Passkey Day 2026 release)",
      "published": "2026-05-07",
      "source_url": "https://fidoalliance.org/fido-alliance-reports-accelerating-global-passkey-adoption-on-world-passkey-day-2026/",
      "method_note": "Online survey of 11,000 consumers in ten countries (US, UK, France, Germany, Australia, Singapore, Japan, South Korea, China and India) conducted by Sapio Research for the FIDO Alliance in April 2026; margin of error ±0.9 points.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/passkeys/#passkeys-consumers-regular-use"
    },
    {
      "topic": "passkeys",
      "id": "passkeys-passkey-pledge-signatories",
      "subtopic": "adoption",
      "value": "200",
      "statement": "More than 200 organizations had taken the FIDO Alliance Passkey Pledge to increase passkey adoption by May 2026.",
      "publisher": "FIDO Alliance",
      "source_title": "FIDO Alliance Reports Accelerating Global Passkey Adoption on World Passkey Day 2026",
      "published": "2026-05-07",
      "source_url": "https://fidoalliance.org/fido-alliance-reports-accelerating-global-passkey-adoption-on-world-passkey-day-2026/",
      "method_note": "Count by the FIDO Alliance of organizations that signed its voluntary Passkey Pledge, as of World Passkey Day 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/passkeys/#passkeys-passkey-pledge-signatories"
    },
    {
      "topic": "passkeys",
      "id": "passkeys-dashlane-users-with-passkey",
      "subtopic": "adoption",
      "value": "57%",
      "statement": "57% of Dashlane password manager users stored at least one passkey in 2026, up from 40% in 2025 and 20% in 2024.",
      "publisher": "Dashlane",
      "source_title": "The 2026 Dashlane Passkey Power 20",
      "published": "2026-10-13",
      "source_url": "https://www.dashlane.com/blog/passkey-report-2026",
      "method_note": "Dashlane analysis of millions of aggregated, anonymized web and mobile passkey authentications by its users globally from July 2025 through June 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/passkeys/#passkeys-dashlane-users-with-passkey"
    },
    {
      "topic": "passkeys",
      "id": "passkeys-dashlane-monthly-authentications",
      "subtopic": "adoption",
      "value": "2.5 million",
      "statement": "Dashlane users made 2.5 million passkey authentications per month in 2026, nearly double the 1.3 million reported in 2025.",
      "publisher": "Dashlane",
      "source_title": "The 2026 Dashlane Passkey Power 20",
      "published": "2026-10-13",
      "source_url": "https://www.dashlane.com/blog/passkey-report-2026",
      "method_note": "Dashlane analysis of millions of aggregated, anonymized web and mobile passkey authentications by its users globally from July 2025 through June 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/passkeys/#passkeys-dashlane-monthly-authentications"
    },
    {
      "topic": "passkeys",
      "id": "passkeys-fido-index-sign-in-share",
      "subtopic": "sign-in",
      "value": "36%",
      "statement": "36% of successful sign-ins at the 15 consumer services in the FIDO Passkey Index 2026 used a passkey, up from 26% in the 2025 Index (a directional comparison, as the participant group changed).",
      "publisher": "FIDO Alliance",
      "source_title": "Passkey Index 2026",
      "published": "2026-10-15",
      "source_url": "https://fidoalliance.org/wp-content/uploads/2026/10/Passkey-Index-October-2026.pdf",
      "method_note": "Passkey Index 2026 aggregates confidential data from 15 consumer services (including Amazon, Google, Microsoft, PayPal and TikTok), compiled on 21 September 2026 as unweighted averages across reporting participants; sign-in share includes re-authentication and excludes account recovery (n=12).",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/passkeys/#passkeys-fido-index-sign-in-share"
    },
    {
      "topic": "passkeys",
      "id": "passkeys-fido-index-success-rate",
      "subtopic": "sign-in",
      "value": "93%",
      "statement": "Passkey sign-ins succeeded 93% of the time at services in the FIDO Passkey Index 2026, against 78% for passwords and traditional MFA such as SMS OTP and authenticator apps.",
      "publisher": "FIDO Alliance",
      "source_title": "Passkey Index 2026",
      "published": "2026-10-15",
      "source_url": "https://fidoalliance.org/wp-content/uploads/2026/10/Passkey-Index-October-2026.pdf",
      "method_note": "Passkey Index 2026 aggregates confidential data from 15 consumer services (including Amazon, Google, Microsoft, PayPal and TikTok), compiled on 21 September 2026 as unweighted averages across reporting participants (n=12).",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/passkeys/#passkeys-fido-index-success-rate"
    },
    {
      "topic": "passkeys",
      "id": "passkeys-fido-index-speed",
      "subtopic": "sign-in",
      "value": "2.8×",
      "statement": "Passkey sign-ins were 2.8× faster than sign-ins without a passkey across the services in the FIDO Passkey Index 2026 that measured speed.",
      "publisher": "FIDO Alliance",
      "source_title": "Passkey Index 2026",
      "published": "2026-10-15",
      "source_url": "https://fidoalliance.org/wp-content/uploads/2026/10/Passkey-Index-October-2026.pdf",
      "method_note": "Passkey Index 2026 aggregates confidential data from 15 consumer services (including Amazon, Google, Microsoft, PayPal and TikTok), compiled on 21 September 2026 as unweighted averages across reporting participants; all 9 participants that measured speed reported faster sign-in (n=9).",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/passkeys/#passkeys-fido-index-speed"
    },
    {
      "topic": "passkeys",
      "id": "passkeys-fido-index-time-saved",
      "subtopic": "sign-in",
      "value": "27 sec",
      "statement": "Passkeys saved users an average of 27 sec per sign-in at the services in the FIDO Passkey Index 2026 that measured it.",
      "publisher": "FIDO Alliance",
      "source_title": "Passkey Index 2026",
      "published": "2026-10-15",
      "source_url": "https://fidoalliance.org/wp-content/uploads/2026/10/Passkey-Index-October-2026.pdf",
      "method_note": "Passkey Index 2026 aggregates confidential data from 15 consumer services (including Amazon, Google, Microsoft, PayPal and TikTok), compiled on 21 September 2026 as unweighted averages across reporting participants; the figure is indicative, based on each participant's own time difference (n=9).",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/passkeys/#passkeys-fido-index-time-saved"
    },
    {
      "topic": "passkeys",
      "id": "passkeys-fido-index-enrollment",
      "subtopic": "sign-in",
      "value": "42%",
      "statement": "42% of passkey-eligible accounts at the services in the FIDO Passkey Index 2026 had a passkey enrolled, roughly 38% of all active accounts.",
      "publisher": "FIDO Alliance",
      "source_title": "Passkey Index 2026",
      "published": "2026-10-15",
      "source_url": "https://fidoalliance.org/wp-content/uploads/2026/10/Passkey-Index-October-2026.pdf",
      "method_note": "Passkey Index 2026 aggregates confidential data from 15 consumer services (including Amazon, Google, Microsoft, PayPal and TikTok), compiled on 21 September 2026 as unweighted averages across reporting participants (n=13).",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/passkeys/#passkeys-fido-index-enrollment"
    },
    {
      "topic": "passkeys",
      "id": "passkeys-fido-index-phishing-decrease",
      "subtopic": "sign-in",
      "value": "8 of 8",
      "statement": "8 of 8 services in the FIDO Passkey Index 2026 that measure phishing reported fewer successful phishing attacks since deploying passkeys.",
      "publisher": "FIDO Alliance",
      "source_title": "Passkey Index 2026",
      "published": "2026-10-15",
      "source_url": "https://fidoalliance.org/wp-content/uploads/2026/10/Passkey-Index-October-2026.pdf",
      "method_note": "Passkey Index 2026 aggregates confidential data from 15 consumer services (including Amazon, Google, Microsoft, PayPal and TikTok), compiled on 21 September 2026 as unweighted averages across reporting participants; the phishing question was new in 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/passkeys/#passkeys-fido-index-phishing-decrease"
    },
    {
      "topic": "passkeys",
      "id": "passkeys-microsoft-success-rate",
      "subtopic": "sign-in",
      "value": "98%",
      "statement": "Microsoft reported that about 98% of passkey sign-ins to consumer Microsoft accounts succeed, against 32% for password sign-ins.",
      "publisher": "Microsoft",
      "source_title": "Pushing passkeys forward: Microsoft's latest updates for simpler, safer sign-ins",
      "published": "2025-05-01",
      "source_url": "https://www.microsoft.com/en-us/security/blog/2025/05/01/pushing-passkeys-forward-microsofts-latest-updates-for-simpler-safer-sign-ins/",
      "method_note": "Microsoft's own sign-in data for consumer Microsoft accounts used for services such as Xbox and Copilot.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/passkeys/#passkeys-microsoft-success-rate"
    },
    {
      "topic": "passkeys",
      "id": "passkeys-amazon-customers",
      "subtopic": "consumer",
      "value": "500 million",
      "statement": "Amazon says more than 500 million of its customers have enabled passkeys on their Amazon accounts.",
      "publisher": "Amazon",
      "source_title": "Amazon is making it easier and safer for you to access your account with passwordless sign-in",
      "published": "2026-10-20",
      "source_url": "https://www.aboutamazon.com/news/retail/amazon-passwordless-sign-in-passkey",
      "method_note": "Amazon's own count of customer accounts with a passkey enabled, published in an October 20, 2026 update to its original October 2023 announcement.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/passkeys/#passkeys-amazon-customers"
    },
    {
      "topic": "passkeys",
      "id": "passkeys-microsoft-daily-registrations",
      "subtopic": "consumer",
      "value": "nearly a million",
      "statement": "Microsoft reported nearly a million passkeys registered every day on consumer Microsoft accounts in May 2025.",
      "publisher": "Microsoft",
      "source_title": "Pushing passkeys forward: Microsoft's latest updates for simpler, safer sign-ins",
      "published": "2025-05-01",
      "source_url": "https://www.microsoft.com/en-us/security/blog/2025/05/01/pushing-passkeys-forward-microsofts-latest-updates-for-simpler-safer-sign-ins/",
      "method_note": "Microsoft's count of daily passkey registrations on consumer Microsoft accounts.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/passkeys/#passkeys-microsoft-daily-registrations"
    },
    {
      "topic": "passkeys",
      "id": "passkeys-dashlane-google-login-share",
      "subtopic": "consumer",
      "value": "28%",
      "statement": "Passkeys made up 28% of Google logins made through Dashlane between July 2025 and June 2026, the highest share of any major domain Dashlane measured.",
      "publisher": "Dashlane",
      "source_title": "The 2026 Dashlane Passkey Power 20",
      "published": "2026-10-13",
      "source_url": "https://www.dashlane.com/blog/passkey-report-2026",
      "method_note": "Dashlane analysis of millions of aggregated, anonymized web and mobile passkey authentications by its users globally from July 2025 through June 2026. The ranking covers domains with at least 400,000 Dashlane-managed authentications in the year.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/passkeys/#passkeys-dashlane-google-login-share"
    },
    {
      "topic": "passkeys",
      "id": "passkeys-consumers-abandon-forgotten-password",
      "subtopic": "consumer",
      "value": "47%",
      "statement": "47% of consumers surveyed in ten countries say they are likely to abandon a purchase or sign-in when they cannot remember their password.",
      "publisher": "FIDO Alliance",
      "source_title": "State of Passkeys 2026 (World Passkey Day 2026 release)",
      "published": "2026-05-07",
      "source_url": "https://fidoalliance.org/fido-alliance-reports-accelerating-global-passkey-adoption-on-world-passkey-day-2026/",
      "method_note": "Online survey of 11,000 consumers in ten countries (US, UK, France, Germany, Australia, Singapore, Japan, South Korea, China and India) conducted by Sapio Research for the FIDO Alliance in April 2026; margin of error ±0.9 points.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/passkeys/#passkeys-consumers-abandon-forgotten-password"
    },
    {
      "topic": "passkeys",
      "id": "passkeys-workforce-deployment",
      "subtopic": "workforce",
      "value": "68%",
      "statement": "68% of organizations surveyed in ten countries have deployed or are actively deploying passkeys for employee sign-in, per the FIDO Alliance State of Passkeys 2026 report.",
      "publisher": "FIDO Alliance",
      "source_title": "State of Passkeys 2026 (World Passkey Day 2026 release)",
      "published": "2026-05-07",
      "source_url": "https://fidoalliance.org/fido-alliance-reports-accelerating-global-passkey-adoption-on-world-passkey-day-2026/",
      "method_note": "Online survey of 1,400 decision-makers on employee sign-in at organizations with 500 or more employees in ten countries, conducted by Sapio Research for the FIDO Alliance in April 2026; margin of error ±2.6 points.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/passkeys/#passkeys-workforce-deployment"
    },
    {
      "topic": "passkeys",
      "id": "passkeys-workforce-fully-passwordless",
      "subtopic": "workforce",
      "value": "28%",
      "statement": "28% of organizations surveyed in ten countries said fully passwordless authentication was already in place across most of their workforce.",
      "publisher": "FIDO Alliance",
      "source_title": "State of Passkeys 2026 (World Passkey Day 2026 release)",
      "published": "2026-05-07",
      "source_url": "https://fidoalliance.org/fido-alliance-reports-accelerating-global-passkey-adoption-on-world-passkey-day-2026/",
      "method_note": "Online survey of 1,400 decision-makers on employee sign-in at organizations with 500 or more employees in ten countries, conducted by Sapio Research for the FIDO Alliance in April 2026; margin of error ±2.6 points.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/passkeys/#passkeys-workforce-fully-passwordless"
    },
    {
      "topic": "passkeys",
      "id": "passkeys-workforce-phishable-primary",
      "subtopic": "workforce",
      "value": "57%",
      "statement": "57% of organizations surveyed in ten countries still rely on phishable authentication methods for employees' primary day-to-day sign-in.",
      "publisher": "FIDO Alliance",
      "source_title": "State of Passkeys 2026 (World Passkey Day 2026 release)",
      "published": "2026-05-07",
      "source_url": "https://fidoalliance.org/fido-alliance-reports-accelerating-global-passkey-adoption-on-world-passkey-day-2026/",
      "method_note": "Online survey of 1,400 decision-makers on employee sign-in at organizations with 500 or more employees in ten countries, conducted by Sapio Research for the FIDO Alliance in April 2026; margin of error ±2.6 points.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/passkeys/#passkeys-workforce-phishable-primary"
    },
    {
      "topic": "passkeys",
      "id": "passkeys-frontline-passkey-use",
      "subtopic": "workforce",
      "value": "28%",
      "statement": "28% of organizations with frontline workers in the US, UK, France and Germany use passkeys or FIDO credentials for frontline authentication.",
      "publisher": "Imprivata and FIDO Alliance",
      "source_title": "Frontline Friction: The State of Authentication for Frontline Workers",
      "published": "2026-10-19",
      "source_url": "https://fidoalliance.org/wp-content/uploads/2026/10/Frontline-Friction-The-State-of-Physical-and-Digital-Identity-in-the-Enterprise.pdf",
      "method_note": "Survey of 700 IT and security decision-makers responsible for frontline-worker authentication at organizations with 500+ employees in the US, UK, France and Germany, conducted by Sapio Research in August 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/passkeys/#passkeys-frontline-passkey-use"
    },
    {
      "topic": "passkeys",
      "id": "passkeys-frontline-password-alongside",
      "subtopic": "workforce",
      "value": "45%",
      "statement": "45% of frontline organizations that use passkeys or FIDO credentials still keep a password alongside them.",
      "publisher": "Imprivata and FIDO Alliance",
      "source_title": "Frontline Friction: The State of Authentication for Frontline Workers",
      "published": "2026-10-19",
      "source_url": "https://fidoalliance.org/wp-content/uploads/2026/10/Frontline-Friction-The-State-of-Physical-and-Digital-Identity-in-the-Enterprise.pdf",
      "method_note": "Survey of 700 IT and security decision-makers responsible for frontline-worker authentication at organizations with 500+ employees in the US, UK, France and Germany, conducted by Sapio Research in August 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/passkeys/#passkeys-frontline-password-alongside"
    },
    {
      "topic": "mfa",
      "id": "mfa-okta-workforce-adoption",
      "subtopic": "adoption",
      "value": "70%",
      "statement": "Okta found that 70% of workforce users at Okta Workforce Identity customers signed in with MFA as of January 2025, leaving nearly a third without it.",
      "publisher": "Okta",
      "source_title": "The Secure Sign-in Trends Report 2025",
      "published": "2025-12-09",
      "source_url": "https://www.okta.com/newsroom/articles/secure-sign-in-trends-report-2025",
      "method_note": "Anonymized, aggregated data from billions of monthly authentications by Okta Workforce Identity customers as of January 2025, measured as the share of users who signed in with each authenticator.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/mfa/#mfa-okta-workforce-adoption"
    },
    {
      "topic": "mfa",
      "id": "mfa-okta-phishing-resistant-share",
      "subtopic": "adoption",
      "value": "14.0%",
      "statement": "Phishing-resistant authenticators (Okta FastPass, WebAuthn and smart cards combined) were used by 14.0% of Okta workforce users in January 2025, up from 8.6% a year earlier.",
      "publisher": "Okta",
      "source_title": "The Secure Sign-in Trends Report 2025",
      "published": "2025-12-09",
      "source_url": "https://www.okta.com/newsroom/articles/secure-sign-in-trends-report-2025",
      "method_note": "Anonymized, aggregated data from billions of monthly authentications by Okta Workforce Identity customers as of January 2025, measured as the share of users who signed in with each authenticator.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/mfa/#mfa-okta-phishing-resistant-share"
    },
    {
      "topic": "mfa",
      "id": "mfa-okta-sms-share",
      "subtopic": "adoption",
      "value": "15.3%",
      "statement": "Use of SMS as a sign-in factor fell to 15.3% of Okta workforce users in January 2025, down from 17.5% a year earlier.",
      "publisher": "Okta",
      "source_title": "The Secure Sign-in Trends Report 2025",
      "published": "2025-12-09",
      "source_url": "https://www.okta.com/newsroom/articles/secure-sign-in-trends-report-2025",
      "method_note": "Anonymized, aggregated data from billions of monthly authentications by Okta Workforce Identity customers as of January 2025, measured as the share of users who signed in with each authenticator.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/mfa/#mfa-okta-sms-share"
    },
    {
      "topic": "mfa",
      "id": "mfa-okta-technology-sector",
      "subtopic": "adoption",
      "value": "87%",
      "statement": "The technology sector had the highest MFA adoption among Okta workforce customers at 87% of users, while transportation and warehousing was lowest at 42%.",
      "publisher": "Okta",
      "source_title": "The Secure Sign-in Trends Report 2025",
      "published": "2025-12-09",
      "source_url": "https://www.okta.com/newsroom/articles/secure-sign-in-trends-report-2025",
      "method_note": "Anonymized, aggregated data from billions of monthly authentications by Okta Workforce Identity customers as of January 2025, measured as the share of users who signed in with each authenticator.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/mfa/#mfa-okta-technology-sector"
    },
    {
      "topic": "mfa",
      "id": "mfa-uk-businesses-2fa",
      "subtopic": "adoption",
      "value": "47%",
      "statement": "47% of UK businesses had some requirement for two-factor authentication when people access their network or applications in 2025/26, up from 40% in 2024/25.",
      "publisher": "UK Department for Science, Innovation and Technology",
      "source_title": "Cyber security breaches survey 2025/2026",
      "published": "2026-04-30",
      "source_url": "https://www.gov.uk/government/statistics/cyber-security-breaches-survey-20252026/cyber-security-breaches-survey-20252026",
      "method_note": "Random probability telephone and online survey of 2,112 UK businesses, 1,085 UK registered charities and 577 education institutions, carried out between August and December 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/mfa/#mfa-uk-businesses-2fa"
    },
    {
      "topic": "mfa",
      "id": "mfa-uk-large-businesses-2fa",
      "subtopic": "adoption",
      "value": "90%",
      "statement": "90% of large UK businesses required two-factor authentication for network access in 2025/26, against 47% of all businesses and 38% of charities.",
      "publisher": "UK Department for Science, Innovation and Technology",
      "source_title": "Cyber security breaches survey 2025/2026",
      "published": "2026-04-30",
      "source_url": "https://www.gov.uk/government/statistics/cyber-security-breaches-survey-20252026/cyber-security-breaches-survey-20252026",
      "method_note": "Random probability telephone and online survey of 2,112 UK businesses, 1,085 UK registered charities and 577 education institutions, carried out between August and December 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/mfa/#mfa-uk-large-businesses-2fa"
    },
    {
      "topic": "mfa",
      "id": "mfa-yubico-company-wide",
      "subtopic": "adoption",
      "value": "48%",
      "statement": "Only 48% of employed adults surveyed by Yubico in nine countries said their company uses MFA across all apps and services.",
      "publisher": "Yubico",
      "source_title": "Cybersecurity Wakeup: Gen Z Tops the List for Falling for Phishing Attacks (2025 Global State of Authentication survey)",
      "published": "2025-09-30",
      "source_url": "https://www.yubico.com/press-releases/cybersecurity-wakeup-gen-z-tops-the-list-for-falling-for-phishing-attacks/",
      "method_note": "Online double-opt-in survey of 18,000 employed adults (2,000 in each of 9 countries) conducted by Talker Research for Yubico between August 15 and August 27, 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/mfa/#mfa-yubico-company-wide"
    },
    {
      "topic": "mfa",
      "id": "mfa-yubico-personal-email",
      "subtopic": "adoption",
      "value": "29%",
      "statement": "29% of employed adults surveyed by Yubico in nine countries do not have MFA set up on their personal email accounts.",
      "publisher": "Yubico",
      "source_title": "Cybersecurity Wakeup: Gen Z Tops the List for Falling for Phishing Attacks (2025 Global State of Authentication survey)",
      "published": "2025-09-30",
      "source_url": "https://www.yubico.com/press-releases/cybersecurity-wakeup-gen-z-tops-the-list-for-falling-for-phishing-attacks/",
      "method_note": "Online double-opt-in survey of 18,000 employed adults (2,000 in each of 9 countries) conducted by Talker Research for Yubico between August 15 and August 27, 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/mfa/#mfa-yubico-personal-email"
    },
    {
      "topic": "mfa",
      "id": "mfa-microsoft-mddr-phishing-resistant-blocks",
      "subtopic": "effectiveness",
      "value": ">99%",
      "statement": "Microsoft says phishing-resistant MFA can stop >99% of identity-based attacks, even when the attacker has the correct username and password.",
      "publisher": "Microsoft",
      "source_title": "Microsoft Digital Defense Report 2025",
      "published": "2025-10-16",
      "source_url": "https://blogs.microsoft.com/on-the-issues/2025/10/16/mddr-2025/",
      "method_note": "Microsoft telemetry from more than 100 trillion daily signals, including 38 million identity risk detections a day, covering July 2024 through June 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/mfa/#mfa-microsoft-mddr-phishing-resistant-blocks"
    },
    {
      "topic": "mfa",
      "id": "mfa-microsoft-research-risk-reduction",
      "subtopic": "effectiveness",
      "value": "99.22%",
      "statement": "Microsoft Research found MFA reduces the risk of account compromise by 99.22% across a large population of Azure Active Directory accounts that showed suspicious activity.",
      "publisher": "Microsoft Research",
      "source_title": "How effective is multifactor authentication at deterring cyberattacks?",
      "published": "2023-05",
      "source_url": "https://www.microsoft.com/en-us/research/publication/how-effective-is-multifactor-authentication-at-deterring-cyberattacks/",
      "method_note": "Benchmark-multiplier analysis with manual account review of a large dataset of Microsoft Azure Active Directory users who showed suspicious activity.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/mfa/#mfa-microsoft-research-risk-reduction"
    },
    {
      "topic": "mfa",
      "id": "mfa-microsoft-research-leaked-credentials",
      "subtopic": "effectiveness",
      "value": "98.56%",
      "statement": "For accounts whose credentials had already leaked, Microsoft Research found MFA reduced the risk of compromise by 98.56%.",
      "publisher": "Microsoft Research",
      "source_title": "How effective is multifactor authentication at deterring cyberattacks?",
      "published": "2023-05",
      "source_url": "https://www.microsoft.com/en-us/research/publication/how-effective-is-multifactor-authentication-at-deterring-cyberattacks/",
      "method_note": "Benchmark-multiplier analysis with manual account review of a large dataset of Microsoft Azure Active Directory users who showed suspicious activity.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/mfa/#mfa-microsoft-research-leaked-credentials"
    },
    {
      "topic": "mfa",
      "id": "mfa-microsoft-research-accounts-secure",
      "subtopic": "effectiveness",
      "value": "99.99%",
      "statement": "Over 99.99% of MFA-enabled accounts in Microsoft Research's Azure Active Directory study remained secure during the investigation period.",
      "publisher": "Microsoft Research",
      "source_title": "How effective is multifactor authentication at deterring cyberattacks?",
      "published": "2023-05",
      "source_url": "https://www.microsoft.com/en-us/research/publication/how-effective-is-multifactor-authentication-at-deterring-cyberattacks/",
      "method_note": "Benchmark-multiplier analysis with manual account review of a large dataset of Microsoft Azure Active Directory users who showed suspicious activity.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/mfa/#mfa-microsoft-research-accounts-secure"
    },
    {
      "topic": "mfa",
      "id": "mfa-microsoft-password-attacks-down",
      "subtopic": "effectiveness",
      "value": "26%",
      "statement": "Microsoft reports password attacks fell 26% year over year in its July 2025 to June 2026 reporting period, which it attributes to MFA and passkeys forcing attackers to other methods.",
      "publisher": "Microsoft",
      "source_title": "Microsoft Digital Defense Report 2026",
      "published": "2026-10",
      "source_url": "https://cdn-dynmedia-1.microsoft.com/is/content/microsoftcorp/microsoft/msc/documents/presentations/CSR/Microsoft-Digital-Defense-Report-2026-v1.1.pdf",
      "method_note": "Microsoft threat intelligence telemetry for the July 2025 to June 2026 reporting period, compared with July 2024 to June 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/mfa/#mfa-microsoft-password-attacks-down"
    },
    {
      "topic": "mfa",
      "id": "mfa-okta-targeted-orgs-phishing-resistant",
      "subtopic": "effectiveness",
      "value": "95%",
      "statement": "At 35 organizations targeted by one threat group, median enrollment in phishing-resistant factors rose from 23% to 95% after Okta warned them of an impending attack.",
      "publisher": "Okta",
      "source_title": "The most targeted companies choose phishing-resistant MFA",
      "published": "2025-01-23",
      "source_url": "https://www.okta.com/blog/2025/01/the-most-targeted-companies-choose-phishing-resistant-mfa/",
      "method_note": "Okta measured phishing-resistant factor enrollment at 35 organizations known to have been targeted by one threat group between 2022 and early 2024, before notification and as of March 2024.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/mfa/#mfa-okta-targeted-orgs-phishing-resistant"
    },
    {
      "topic": "mfa",
      "id": "mfa-microsoft-aitm-phishing-share",
      "subtopic": "bypass",
      "value": "44.6%",
      "statement": "Adversary-in-the-middle phishing, which captures MFA codes and session cookies in real time, accounted for 44.6% of phishing techniques Microsoft identified in its 2026 reporting period.",
      "publisher": "Microsoft",
      "source_title": "Microsoft Digital Defense Report 2026",
      "published": "2026-10",
      "source_url": "https://cdn-dynmedia-1.microsoft.com/is/content/microsoftcorp/microsoft/msc/documents/presentations/CSR/Microsoft-Digital-Defense-Report-2026-v1.1.pdf",
      "method_note": "Microsoft telemetry on identified phishing techniques for the July 2025 to June 2026 reporting period.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/mfa/#mfa-microsoft-aitm-phishing-share"
    },
    {
      "topic": "mfa",
      "id": "mfa-talos-q2-2026-authentication-abuse",
      "subtopic": "bypass",
      "value": "65%",
      "statement": "Cisco Talos observed authentication abuse, often bypassing MFA through AiTM proxies, session-token theft, MFA fatigue and self-enrolled devices, in 65% of its incident response engagements in Q2 2026, up from 35% the quarter before.",
      "publisher": "Cisco Talos",
      "source_title": "IR Trends Q2 2026: Phishing and weaponized remote management tools drive attack chains",
      "published": "2026-07-28",
      "source_url": "https://blog.talosintelligence.com/ir-trends-q2-2026/",
      "method_note": "Share of Cisco Talos Incident Response engagements in the second quarter of 2026 where authentication abuse was observed, compared with the first quarter.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/mfa/#mfa-talos-q2-2026-authentication-abuse"
    },
    {
      "topic": "mfa",
      "id": "mfa-talos-q3-2026-missing-mfa",
      "subtopic": "bypass",
      "value": "33%",
      "statement": "Missing or insufficient authentication and MFA controls were the third most common security weakness in Cisco Talos incident response engagements in Q3 2026, seen in 33% of them.",
      "publisher": "Cisco Talos",
      "source_title": "IR trends Q3 2026: Actors impersonate IT help desks in vishing attacks as ransomware activity increases",
      "published": "2026-10-29",
      "source_url": "https://blog.talosintelligence.com/ir-trends-q3-2026/",
      "method_note": "Share of Cisco Talos Incident Response engagements in the third quarter of 2026 where the weakness was observed.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/mfa/#mfa-talos-q3-2026-missing-mfa"
    },
    {
      "topic": "mfa",
      "id": "mfa-proofpoint-compromised-with-mfa",
      "subtopic": "bypass",
      "value": "59%",
      "statement": "Of organizations hit by cloud account takeover, 59% had MFA enabled on the compromised accounts, according to Proofpoint's November 2024 to November 2025 analysis.",
      "publisher": "Proofpoint",
      "source_title": "From initial access to post-compromise abuse: what our latest ATO analysis reveals",
      "published": "2026-02-25",
      "source_url": "https://www.proofpoint.com/us/blog/email-and-cloud-threats/account-compromise-in-the-agentic-workspace-lifecycle-view",
      "method_note": "Proofpoint review of attempted and successful cloud account takeover activity across its customer base between November 2024 and November 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/mfa/#mfa-proofpoint-compromised-with-mfa"
    },
    {
      "topic": "mfa",
      "id": "mfa-proofpoint-mfa-manipulation",
      "subtopic": "bypass",
      "value": "12%",
      "statement": "Suspicious MFA manipulation after account takeover was seen at 12% of organizations impacted by takeovers in Proofpoint's 12-month analysis.",
      "publisher": "Proofpoint",
      "source_title": "From initial access to post-compromise abuse: what our latest ATO analysis reveals",
      "published": "2026-02-25",
      "source_url": "https://www.proofpoint.com/us/blog/email-and-cloud-threats/account-compromise-in-the-agentic-workspace-lifecycle-view",
      "method_note": "Proofpoint review of attempted and successful cloud account takeover activity across its customer base between November 2024 and November 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/mfa/#mfa-proofpoint-mfa-manipulation"
    },
    {
      "topic": "mfa",
      "id": "mfa-azure-portal-enforcement",
      "subtopic": "mandates",
      "value": "100%",
      "statement": "Microsoft rolled out mandatory MFA for Azure portal sign-ins to 100% of Azure tenants in March 2025, with Phase 2 enforcement for CLI, PowerShell and APIs starting October 1, 2025.",
      "publisher": "Microsoft",
      "source_title": "Azure mandatory multifactor authentication: Phase 2 starting in October 2025",
      "published": "2025-09-05",
      "source_url": "https://azure.microsoft.com/en-us/blog/azure-mandatory-multifactor-authentication-phase-2-starting-in-october-2025/",
      "method_note": "Microsoft's own account of its enforcement rollout across Azure Public Cloud tenants.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/mfa/#mfa-azure-portal-enforcement"
    },
    {
      "topic": "mfa",
      "id": "mfa-okta-admin-mandate",
      "subtopic": "mandates",
      "value": "100%",
      "statement": "Okta's mandatory MFA policy for administrator console access, introduced in 2024, resulted in 100% MFA adoption among customer admins by August 2025.",
      "publisher": "Okta",
      "source_title": "The Secure Sign-in Trends Report 2025",
      "published": "2025-12-09",
      "source_url": "https://www.okta.com/newsroom/articles/secure-sign-in-trends-report-2025",
      "method_note": "Anonymized, aggregated data from billions of monthly authentications by Okta Workforce Identity customers as of January 2025, measured as the share of users who signed in with each authenticator.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/mfa/#mfa-okta-admin-mandate"
    },
    {
      "topic": "mfa",
      "id": "mfa-microsoft-sfi-phishing-resistant",
      "subtopic": "mandates",
      "value": "99.97%",
      "statement": "Phishing-resistant MFA protects 99.97% of user/device pairs at Microsoft, according to its July 2026 Secure Future Initiative progress report.",
      "publisher": "Microsoft",
      "source_title": "Securing our future: July 2026 progress report on Microsoft's Secure Future Initiative",
      "published": "2026-07-10",
      "source_url": "https://www.microsoft.com/en-us/security/blog/2026/07/10/securing-our-future-july-2026-progress-report-on-microsofts-secure-future-initiative/",
      "method_note": "Microsoft's internal measurement of its own user/device pairs, reported in its Secure Future Initiative progress report.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/mfa/#mfa-microsoft-sfi-phishing-resistant"
    },
    {
      "topic": "identity-breaches",
      "id": "identity-breaches-dbir-credential-abuse-initial-access",
      "subtopic": "root-cause",
      "value": "13%",
      "statement": "Credential abuse was the initial access vector in 13% of breaches in Verizon's 2026 DBIR, down from 22% a year earlier, partly because Pretexting is now tracked as a separate vector.",
      "publisher": "Verizon",
      "source_title": "2026 Data Breach Investigations Report",
      "published": "2026-05-19",
      "source_url": "https://www.verizon.com/business/resources/T343/reports/2026-dbir-data-breach-investigations-report.pdf",
      "method_note": "Analysis of more than 31,000 real-world security incidents, of which more than 22,000 were confirmed data breaches in 145 countries, mostly occurring in 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-breaches/#identity-breaches-dbir-credential-abuse-initial-access"
    },
    {
      "topic": "identity-breaches",
      "id": "identity-breaches-dbir-credential-abuse-any-point",
      "subtopic": "root-cause",
      "value": "39%",
      "statement": "Counting credential abuse at any point in the breach, not only as the first action, it appeared in 39% of breaches in Verizon's 2026 DBIR, the most of any action.",
      "publisher": "Verizon",
      "source_title": "2026 Data Breach Investigations Report",
      "published": "2026-05-19",
      "source_url": "https://www.verizon.com/business/resources/T343/reports/2026-dbir-data-breach-investigations-report.pdf",
      "method_note": "Analysis of more than 31,000 real-world security incidents, of which more than 22,000 were confirmed data breaches in 145 countries, mostly occurring in 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-breaches/#identity-breaches-dbir-credential-abuse-any-point"
    },
    {
      "topic": "identity-breaches",
      "id": "identity-breaches-dbir-exploitation-initial-access",
      "subtopic": "root-cause",
      "value": "31%",
      "statement": "Vulnerability exploitation was the initial access vector in 31% of breaches in Verizon's 2026 DBIR, the first time in 19 editions it passed stolen credentials as the top entry point.",
      "publisher": "Verizon",
      "source_title": "Vulnerability exploitation top breach entry point, 2026 industry-wide DBIR finds",
      "published": "2026-05-19",
      "source_url": "https://www.verizon.com/about/news/breach-industry-wide-dbir-finds",
      "method_note": "Analysis of more than 31,000 real-world security incidents, of which more than 22,000 were confirmed data breaches in 145 countries, mostly occurring in 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-breaches/#identity-breaches-dbir-exploitation-initial-access"
    },
    {
      "topic": "identity-breaches",
      "id": "identity-breaches-dbir-human-element",
      "subtopic": "root-cause",
      "value": "62%",
      "statement": "A human element, such as error, social engineering or misuse, was present in 62% of breaches in Verizon's 2026 DBIR, up from 60% the year before.",
      "publisher": "Verizon",
      "source_title": "2026 Data Breach Investigations Report",
      "published": "2026-05-19",
      "source_url": "https://www.verizon.com/business/resources/T343/reports/2026-dbir-data-breach-investigations-report.pdf",
      "method_note": "Analysis of more than 31,000 real-world security incidents, of which more than 22,000 were confirmed data breaches in 145 countries, mostly occurring in 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-breaches/#identity-breaches-dbir-human-element"
    },
    {
      "topic": "identity-breaches",
      "id": "identity-breaches-dbir-2025-web-app-stolen-credentials",
      "subtopic": "root-cause",
      "value": "88%",
      "statement": "About 88% of Basic Web Application Attacks breaches in Verizon's 2025 DBIR involved the use of stolen credentials.",
      "publisher": "Verizon",
      "source_title": "2025 Data Breach Investigations Report",
      "published": "2025-04-23",
      "source_url": "https://www.verizon.com/business/resources/T16f/reports/2025-dbir-data-breach-investigations-report.pdf",
      "method_note": "Analysis of 22,052 real-world security incidents, of which 12,195 were confirmed data breaches.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-breaches/#identity-breaches-dbir-2025-web-app-stolen-credentials"
    },
    {
      "topic": "identity-breaches",
      "id": "identity-breaches-mtrends-exploits-initial-vector",
      "subtopic": "root-cause",
      "value": "32%",
      "statement": "Exploits were the most common initial infection vector in Mandiant's 2025 investigations at 32% of intrusions, the sixth year in a row they led.",
      "publisher": "Mandiant (Google Cloud)",
      "source_title": "M-Trends 2026: Data, Insights, and Strategies From the Frontlines",
      "published": "2026-03-23",
      "source_url": "https://cloud.google.com/blog/topics/threat-intelligence/m-trends-2026/",
      "method_note": "Mandiant Consulting investigations of targeted attack activity conducted between January 1, 2025 and December 31, 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-breaches/#identity-breaches-mtrends-exploits-initial-vector"
    },
    {
      "topic": "identity-breaches",
      "id": "identity-breaches-mtrends-voice-phishing-initial-vector",
      "subtopic": "root-cause",
      "value": "11%",
      "statement": "Voice phishing rose to 11% of initial infection vectors in Mandiant's 2025 investigations, making it the second most common way in, while email phishing fell to 6%.",
      "publisher": "Mandiant (Google Cloud)",
      "source_title": "M-Trends 2026 Executive Edition",
      "published": "2026-03-23",
      "source_url": "https://services.google.com/fh/files/misc/m-trends-2026-executive-edition-en.pdf",
      "method_note": "Mandiant Consulting investigations of targeted attack activity conducted between January 1, 2025 and December 31, 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-breaches/#identity-breaches-mtrends-voice-phishing-initial-vector"
    },
    {
      "topic": "identity-breaches",
      "id": "identity-breaches-ibm-global-average-cost",
      "subtopic": "cost-response",
      "value": "$4.99M",
      "statement": "The global average cost of a data breach reached $4.99M in IBM's 2026 Cost of a Data Breach Report, a 12% increase over the prior year and a record high.",
      "publisher": "IBM",
      "source_title": "Cost of a Data Breach Report 2026",
      "published": "2026-07-29",
      "source_url": "https://www.ibm.com/reports/data-breach",
      "method_note": "Ponemon Institute study, sponsored and analyzed by IBM, of breaches experienced by 602 organizations globally between March 2025 and February 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-breaches/#identity-breaches-ibm-global-average-cost"
    },
    {
      "topic": "identity-breaches",
      "id": "identity-breaches-ibm-breach-lifecycle-days",
      "subtopic": "cost-response",
      "value": "247 days",
      "statement": "Organizations took an average of 247 days to identify and contain a breach, according to IBM's Cost of a Data Breach Report 2026.",
      "publisher": "IBM",
      "source_title": "What is a data breach? (citing Cost of a Data Breach Report 2026)",
      "published": "2026-07-29",
      "source_url": "https://www.ibm.com/think/topics/data-breach",
      "method_note": "Ponemon Institute study, sponsored and analyzed by IBM, of breaches experienced by 602 organizations globally between March 2025 and February 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-breaches/#identity-breaches-ibm-breach-lifecycle-days"
    },
    {
      "topic": "identity-breaches",
      "id": "identity-breaches-ibm-ai-automation-savings",
      "subtopic": "cost-response",
      "value": "$1.93M",
      "statement": "Organizations with extensive use of security AI and automation saved $1.93M in average breach costs compared with organizations using none, according to IBM's 2026 Cost of a Data Breach Report.",
      "publisher": "IBM",
      "source_title": "Cost of a Data Breach Report 2026",
      "published": "2026-07-29",
      "source_url": "https://www.ibm.com/reports/data-breach",
      "method_note": "Ponemon Institute study, sponsored and analyzed by IBM, of breaches experienced by 602 organizations globally between March 2025 and February 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-breaches/#identity-breaches-ibm-ai-automation-savings"
    },
    {
      "topic": "identity-breaches",
      "id": "identity-breaches-ibm-ai-enabled-breach-cost",
      "subtopic": "cost-response",
      "value": "$6 million",
      "statement": "Malicious breaches that were AI-enabled, mostly deepfake impersonation and AI-enabled malware, cost an average of $6 million, about $1 million above the global average, in IBM's 2026 study.",
      "publisher": "IBM",
      "source_title": "IBM Study: One in Four Malicious Breaches are AI-Enabled, Costing Companies $6 Million on Average",
      "published": "2026-07-29",
      "source_url": "https://newsroom.ibm.com/2026-07-29-ibm-study-one-in-four-malicious-breaches-are-ai-enabled,-costing-companies-6-million-on-average",
      "method_note": "Ponemon Institute study, sponsored and analyzed by IBM, of breaches experienced by 602 organizations globally between March 2025 and February 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-breaches/#identity-breaches-ibm-ai-enabled-breach-cost"
    },
    {
      "topic": "identity-breaches",
      "id": "identity-breaches-mtrends-median-dwell-time",
      "subtopic": "cost-response",
      "value": "14 days",
      "statement": "Global median dwell time in Mandiant's 2025 investigations rose to 14 days from 11 days in 2024, driven largely by espionage and North Korean IT worker cases.",
      "publisher": "Mandiant (Google Cloud)",
      "source_title": "M-Trends 2026: Data, Insights, and Strategies From the Frontlines",
      "published": "2026-03-23",
      "source_url": "https://cloud.google.com/blog/topics/threat-intelligence/m-trends-2026/",
      "method_note": "Mandiant Consulting investigations of targeted attack activity conducted between January 1, 2025 and December 31, 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-breaches/#identity-breaches-mtrends-median-dwell-time"
    },
    {
      "topic": "identity-breaches",
      "id": "identity-breaches-mtrends-internal-detection",
      "subtopic": "cost-response",
      "value": "52%",
      "statement": "Organizations first detected malicious activity internally in 52% of Mandiant's 2025 investigations, up from 43% in 2024.",
      "publisher": "Mandiant (Google Cloud)",
      "source_title": "M-Trends 2026 Executive Edition",
      "published": "2026-03-23",
      "source_url": "https://services.google.com/fh/files/misc/m-trends-2026-executive-edition-en.pdf",
      "method_note": "Mandiant Consulting investigations of targeted attack activity conducted between January 1, 2025 and December 31, 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-breaches/#identity-breaches-mtrends-internal-detection"
    },
    {
      "topic": "identity-breaches",
      "id": "identity-breaches-crowdstrike-breakout-time",
      "subtopic": "identity-intrusions",
      "value": "29 minutes",
      "statement": "The average eCrime breakout time, from initial access to lateral movement, fell to 29 minutes in 2025, according to CrowdStrike's 2026 Global Threat Report.",
      "publisher": "CrowdStrike",
      "source_title": "2026 CrowdStrike Global Threat Report: AI Accelerates Adversaries and Reshapes the Attack Surface",
      "published": "2026-02-24",
      "source_url": "https://www.crowdstrike.com/en-us/press-releases/2026-crowdstrike-global-threat-report/",
      "method_note": "Frontline intelligence from CrowdStrike threat hunters and intelligence analysts tracking more than 280 named adversaries during 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-breaches/#identity-breaches-crowdstrike-breakout-time"
    },
    {
      "topic": "identity-breaches",
      "id": "identity-breaches-crowdstrike-fastest-breakout",
      "subtopic": "identity-intrusions",
      "value": "27 seconds",
      "statement": "The fastest eCrime breakout CrowdStrike observed in 2025 took 27 seconds, per its 2026 Global Threat Report.",
      "publisher": "CrowdStrike",
      "source_title": "2026 CrowdStrike Global Threat Report: AI Accelerates Adversaries and Reshapes the Attack Surface",
      "published": "2026-02-24",
      "source_url": "https://www.crowdstrike.com/en-us/press-releases/2026-crowdstrike-global-threat-report/",
      "method_note": "Frontline intelligence from CrowdStrike threat hunters and intelligence analysts tracking more than 280 named adversaries during 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-breaches/#identity-breaches-crowdstrike-fastest-breakout"
    },
    {
      "topic": "identity-breaches",
      "id": "identity-breaches-crowdstrike-malware-free",
      "subtopic": "identity-intrusions",
      "value": "82%",
      "statement": "82% of CrowdStrike detections in 2025 were malware-free, according to its 2026 Global Threat Report.",
      "publisher": "CrowdStrike",
      "source_title": "CrowdStrike 2026 Global Threat Report",
      "published": "2026-02-24",
      "source_url": "https://www.crowdstrike.com/en-us/global-threat-report/",
      "method_note": "Frontline intelligence from CrowdStrike threat hunters and intelligence analysts tracking more than 280 named adversaries during 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-breaches/#identity-breaches-crowdstrike-malware-free"
    },
    {
      "topic": "identity-breaches",
      "id": "identity-breaches-crowdstrike-cloud-intrusions",
      "subtopic": "identity-intrusions",
      "value": "37%",
      "statement": "Cloud-conscious intrusions rose by 37% overall in 2025, according to CrowdStrike's 2026 Global Threat Report.",
      "publisher": "CrowdStrike",
      "source_title": "2026 CrowdStrike Global Threat Report: AI Accelerates Adversaries and Reshapes the Attack Surface",
      "published": "2026-02-24",
      "source_url": "https://www.crowdstrike.com/en-us/press-releases/2026-crowdstrike-global-threat-report/",
      "method_note": "Frontline intelligence from CrowdStrike threat hunters and intelligence analysts tracking more than 280 named adversaries during 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-breaches/#identity-breaches-crowdstrike-cloud-intrusions"
    },
    {
      "topic": "identity-breaches",
      "id": "identity-breaches-dbir-iaas-admin-mfa-disabled",
      "subtopic": "identity-intrusions",
      "value": "37%",
      "statement": "In a point-in-time cloud exposure dataset in Verizon's 2026 DBIR, 37% of organizations had an admin account with MFA disabled on an IaaS offering.",
      "publisher": "Verizon",
      "source_title": "2026 Data Breach Investigations Report",
      "published": "2026-05-19",
      "source_url": "https://www.verizon.com/business/resources/T343/reports/2026-dbir-data-breach-investigations-report.pdf",
      "method_note": "Analysis of more than 31,000 real-world security incidents, of which more than 22,000 were confirmed data breaches in 145 countries, mostly occurring in 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-breaches/#identity-breaches-dbir-iaas-admin-mfa-disabled"
    },
    {
      "topic": "identity-breaches",
      "id": "identity-breaches-dbir-third-party",
      "subtopic": "third-party-ransomware",
      "value": "48%",
      "statement": "Breaches involving a third party made up 48% of all breaches in Verizon's 2026 DBIR, after rising 60% from the prior year's dataset.",
      "publisher": "Verizon",
      "source_title": "Vulnerability exploitation top breach entry point, 2026 industry-wide DBIR finds",
      "published": "2026-05-19",
      "source_url": "https://www.verizon.com/about/news/breach-industry-wide-dbir-finds",
      "method_note": "Analysis of more than 31,000 real-world security incidents, of which more than 22,000 were confirmed data breaches in 145 countries, mostly occurring in 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-breaches/#identity-breaches-dbir-third-party"
    },
    {
      "topic": "identity-breaches",
      "id": "identity-breaches-dbir-third-party-mfa-remediation",
      "subtopic": "third-party-ransomware",
      "value": "23%",
      "statement": "Only 23% of third-party organizations fully remediated missing or improperly secured MFA on their cloud accounts, in Verizon's 2026 DBIR survival analysis of 7,513 exposures.",
      "publisher": "Verizon",
      "source_title": "2026 Data Breach Investigations Report",
      "published": "2026-05-19",
      "source_url": "https://www.verizon.com/business/resources/T343/reports/2026-dbir-data-breach-investigations-report.pdf",
      "method_note": "Analysis of more than 31,000 real-world security incidents, of which more than 22,000 were confirmed data breaches in 145 countries, mostly occurring in 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-breaches/#identity-breaches-dbir-third-party-mfa-remediation"
    },
    {
      "topic": "identity-breaches",
      "id": "identity-breaches-dbir-ransomware-share",
      "subtopic": "third-party-ransomware",
      "value": "48%",
      "statement": "Ransomware was present in 48% of breaches in Verizon's 2026 DBIR, up from 44% the year before.",
      "publisher": "Verizon",
      "source_title": "2026 Data Breach Investigations Report",
      "published": "2026-05-19",
      "source_url": "https://www.verizon.com/business/resources/T343/reports/2026-dbir-data-breach-investigations-report.pdf",
      "method_note": "Analysis of more than 31,000 real-world security incidents, of which more than 22,000 were confirmed data breaches in 145 countries, mostly occurring in 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-breaches/#identity-breaches-dbir-ransomware-share"
    },
    {
      "topic": "identity-breaches",
      "id": "identity-breaches-dbir-ransomware-not-paid",
      "subtopic": "third-party-ransomware",
      "value": "69%",
      "statement": "In Verizon's 2026 DBIR dataset, 69% of ransomware victims did not pay the ransom.",
      "publisher": "Verizon",
      "source_title": "2026 Data Breach Investigations Report",
      "published": "2026-05-19",
      "source_url": "https://www.verizon.com/business/resources/T343/reports/2026-dbir-data-breach-investigations-report.pdf",
      "method_note": "Analysis of more than 31,000 real-world security incidents, of which more than 22,000 were confirmed data breaches in 145 countries, mostly occurring in 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-breaches/#identity-breaches-dbir-ransomware-not-paid"
    },
    {
      "topic": "identity-breaches",
      "id": "identity-breaches-dbir-median-ransom",
      "subtopic": "third-party-ransomware",
      "value": "$139,875",
      "statement": "The median ransom paid in Verizon's 2026 DBIR dataset was $139,875, down from $150,000 the year before.",
      "publisher": "Verizon",
      "source_title": "2026 Data Breach Investigations Report",
      "published": "2026-05-19",
      "source_url": "https://www.verizon.com/business/resources/T343/reports/2026-dbir-data-breach-investigations-report.pdf",
      "method_note": "Analysis of more than 31,000 real-world security incidents, of which more than 22,000 were confirmed data breaches in 145 countries, mostly occurring in 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-breaches/#identity-breaches-dbir-median-ransom"
    },
    {
      "topic": "identity-breaches",
      "id": "identity-breaches-mtrends-ransomware-prior-compromise",
      "subtopic": "third-party-ransomware",
      "value": "30%",
      "statement": "Prior compromise was the most common initial infection vector in Mandiant's 2025 ransomware investigations, at 30% of cases.",
      "publisher": "Mandiant (Google Cloud)",
      "source_title": "M-Trends 2026: Data, Insights, and Strategies From the Frontlines",
      "published": "2026-03-23",
      "source_url": "https://cloud.google.com/blog/topics/threat-intelligence/m-trends-2026/",
      "method_note": "Mandiant Consulting investigations of targeted attack activity conducted between January 1, 2025 and December 31, 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-breaches/#identity-breaches-mtrends-ransomware-prior-compromise"
    },
    {
      "topic": "identity-breaches",
      "id": "identity-breaches-itrc-us-compromises",
      "subtopic": "third-party-ransomware",
      "value": "3,322",
      "statement": "The Identity Theft Resource Center tracked a record 3,322 publicly reported US data compromises in 2025, while about 30% of breaches involved at least one third party.",
      "publisher": "Identity Theft Resource Center",
      "source_title": "2025 Data Breach Report",
      "published": "2026-01",
      "source_url": "https://www.idtheftcenter.org/wp-content/uploads/2026/01/2025-ITRC-Annual-Data-Breach-Report.pdf",
      "method_note": "Count of publicly reported US data compromises in 2025 compiled by the ITRC from state Attorneys General filings, media reports and direct consumer notices.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-breaches/#identity-breaches-itrc-us-compromises"
    },
    {
      "topic": "non-human-identity",
      "id": "non-human-identity-machine-to-human-ratio-2026",
      "subtopic": "scale",
      "value": "109:1",
      "statement": "Machine identities, including AI agents, outnumber human identities by 109:1 in the organizations Palo Alto Networks surveyed for its 2026 Identity Security Landscape.",
      "publisher": "Palo Alto Networks",
      "source_title": "2026 Identity Security Landscape (Chapter One)",
      "published": "2026-05",
      "source_url": "https://www.paloaltonetworks.com/idira/identity-security-landscape-report",
      "method_note": "Survey of 2,930 cybersecurity decision-makers in 20 countries, conducted by Vanson Bourne for Palo Alto Networks in March and April 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/non-human-identity/#non-human-identity-machine-to-human-ratio-2026"
    },
    {
      "topic": "non-human-identity",
      "id": "non-human-identity-ai-agent-identities-per-human",
      "subtopic": "scale",
      "value": "79",
      "statement": "The 109:1 machine-to-human ratio in Palo Alto Networks' 2026 survey includes 79 AI agent identities for every human identity.",
      "publisher": "Palo Alto Networks",
      "source_title": "2026 Identity Security Landscape (Chapter One)",
      "published": "2026-05",
      "source_url": "https://www.paloaltonetworks.com/content/dam/pan/en_US/assets/pdf/reports/identity-security-landscape-report.pdf",
      "method_note": "Survey of 2,930 cybersecurity decision-makers in 20 countries, conducted by Vanson Bourne for Palo Alto Networks in March and April 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/non-human-identity/#non-human-identity-ai-agent-identities-per-human"
    },
    {
      "topic": "non-human-identity",
      "id": "non-human-identity-ai-agent-growth-forecast",
      "subtopic": "scale",
      "value": "85%",
      "statement": "Organizations in Palo Alto Networks' 2026 survey expect the number of AI agents to grow by 85% over the next 12 months, against 56% growth in human identities.",
      "publisher": "Palo Alto Networks",
      "source_title": "2026 Identity Security Landscape (Chapter One)",
      "published": "2026-05",
      "source_url": "https://www.paloaltonetworks.com/content/dam/pan/en_US/assets/pdf/reports/identity-security-landscape-report.pdf",
      "method_note": "Survey of 2,930 cybersecurity decision-makers in 20 countries, conducted by Vanson Bourne for Palo Alto Networks in March and April 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/non-human-identity/#non-human-identity-ai-agent-growth-forecast"
    },
    {
      "topic": "non-human-identity",
      "id": "non-human-identity-machine-identity-growth-forecast",
      "subtopic": "scale",
      "value": "77%",
      "statement": "Organizations in Palo Alto Networks' 2026 survey expect machine identities to grow by 77% over the next 12 months.",
      "publisher": "Palo Alto Networks",
      "source_title": "2026 Identity Security Landscape (Chapter One)",
      "published": "2026-05",
      "source_url": "https://www.paloaltonetworks.com/content/dam/pan/en_US/assets/pdf/reports/identity-security-landscape-report.pdf",
      "method_note": "Survey of 2,930 cybersecurity decision-makers in 20 countries, conducted by Vanson Bourne for Palo Alto Networks in March and April 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/non-human-identity/#non-human-identity-machine-identity-growth-forecast"
    },
    {
      "topic": "non-human-identity",
      "id": "non-human-identity-machine-to-human-ratio-2025",
      "subtopic": "scale",
      "value": "82:1",
      "statement": "CyberArk's 2025 survey put the ratio of machine identities to human identities at 82:1, nearly double the ratio it first reported in 2022.",
      "publisher": "CyberArk",
      "source_title": "CyberArk 2025 Identity Security Landscape",
      "published": "2025-04-23",
      "source_url": "https://www.paloaltonetworks.com/content/dam/pan/en_US/assets/pdf/ebooks/2025-identity-security-landscape.pdf",
      "method_note": "Survey of 2,600 cybersecurity decision-makers in 20 countries, conducted by Vanson Bourne for CyberArk in January and February 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/non-human-identity/#non-human-identity-machine-to-human-ratio-2025"
    },
    {
      "topic": "non-human-identity",
      "id": "non-human-identity-orgs-using-ai-agents-2026",
      "subtopic": "ai-agents",
      "value": "99%",
      "statement": "99% of organizations in Palo Alto Networks' 2026 Identity Security Landscape survey report using autonomous AI agents.",
      "publisher": "Palo Alto Networks",
      "source_title": "2026 Identity Security Landscape (Chapter One)",
      "published": "2026-05",
      "source_url": "https://www.paloaltonetworks.com/content/dam/pan/en_US/assets/pdf/reports/identity-security-landscape-report.pdf",
      "method_note": "Survey of 2,930 cybersecurity decision-makers in 20 countries, conducted by Vanson Bourne for Palo Alto Networks in March and April 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/non-human-identity/#non-human-identity-orgs-using-ai-agents-2026"
    },
    {
      "topic": "non-human-identity",
      "id": "non-human-identity-ai-agents-with-data-access",
      "subtopic": "ai-agents",
      "value": "40%",
      "statement": "On average, 40% of AI agents already have access to organizational data, according to respondents in Palo Alto Networks' 2026 survey.",
      "publisher": "Palo Alto Networks",
      "source_title": "2026 Identity Security Landscape (Chapter One)",
      "published": "2026-05",
      "source_url": "https://www.paloaltonetworks.com/content/dam/pan/en_US/assets/pdf/reports/identity-security-landscape-report.pdf",
      "method_note": "Survey of 2,930 cybersecurity decision-makers in 20 countries, conducted by Vanson Bourne for Palo Alto Networks in March and April 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/non-human-identity/#non-human-identity-ai-agents-with-data-access"
    },
    {
      "topic": "non-human-identity",
      "id": "non-human-identity-ai-agents-least-privilege-agree",
      "subtopic": "ai-agents",
      "value": "90%",
      "statement": "90% of respondents in Palo Alto Networks' 2026 survey agree that AI agents should operate under least privilege, with bounded access and tighter controls.",
      "publisher": "Palo Alto Networks",
      "source_title": "2026 Identity Security Landscape (Chapter One)",
      "published": "2026-05",
      "source_url": "https://www.paloaltonetworks.com/content/dam/pan/en_US/assets/pdf/reports/identity-security-landscape-report.pdf",
      "method_note": "Survey of 2,930 cybersecurity decision-makers in 20 countries, conducted by Vanson Bourne for Palo Alto Networks in March and April 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/non-human-identity/#non-human-identity-ai-agents-least-privilege-agree"
    },
    {
      "topic": "non-human-identity",
      "id": "non-human-identity-no-identity-controls-for-ai",
      "subtopic": "ai-agents",
      "value": "68%",
      "statement": "68% of organizations in CyberArk's 2025 Identity Security Landscape survey lack identity security controls for AI, while 72% of their employees regularly use AI tools at work.",
      "publisher": "CyberArk",
      "source_title": "CyberArk 2025 Identity Security Landscape",
      "published": "2025-04-23",
      "source_url": "https://www.paloaltonetworks.com/content/dam/pan/en_US/assets/pdf/ebooks/2025-identity-security-landscape.pdf",
      "method_note": "Survey of 2,600 cybersecurity decision-makers in 20 countries, conducted by Vanson Bourne for CyberArk in January and February 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/non-human-identity/#non-human-identity-no-identity-controls-for-ai"
    },
    {
      "topic": "non-human-identity",
      "id": "non-human-identity-orgs-using-ai-agents-2025",
      "subtopic": "ai-agents",
      "value": "82%",
      "statement": "82% of organizations in SailPoint's 2025 survey already use AI agents, but only 44% have policies in place to secure them.",
      "publisher": "SailPoint",
      "source_title": "AI agents: The new attack surface",
      "published": "2025-05-28",
      "source_url": "https://www.sailpoint.com/press-releases/sailpoint-ai-agent-adoption-report",
      "method_note": "Survey of 353 enterprise IT professionals with security responsibilities across five continents, conducted by Dimensional Research for SailPoint.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/non-human-identity/#non-human-identity-orgs-using-ai-agents-2025"
    },
    {
      "topic": "non-human-identity",
      "id": "non-human-identity-ai-agents-unintended-actions",
      "subtopic": "ai-agents",
      "value": "80%",
      "statement": "80% of companies in SailPoint's 2025 survey say their AI agents have taken unintended actions, such as accessing unauthorized systems or sharing sensitive data.",
      "publisher": "SailPoint",
      "source_title": "AI agents: The new attack surface",
      "published": "2025-05-28",
      "source_url": "https://www.sailpoint.com/press-releases/sailpoint-ai-agent-adoption-report",
      "method_note": "Survey of 353 enterprise IT professionals with security responsibilities across five continents, conducted by Dimensional Research for SailPoint.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/non-human-identity/#non-human-identity-ai-agents-unintended-actions"
    },
    {
      "topic": "non-human-identity",
      "id": "non-human-identity-ai-agents-tricked-credentials",
      "subtopic": "ai-agents",
      "value": "23%",
      "statement": "23% of respondents in SailPoint's 2025 survey reported that their AI agents had been tricked into revealing access credentials.",
      "publisher": "SailPoint",
      "source_title": "AI agents: The new attack surface",
      "published": "2025-05-28",
      "source_url": "https://www.sailpoint.com/press-releases/sailpoint-ai-agent-adoption-report",
      "method_note": "Survey of 353 enterprise IT professionals with security responsibilities across five continents, conducted by Dimensional Research for SailPoint.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/non-human-identity/#non-human-identity-ai-agents-tricked-credentials"
    },
    {
      "topic": "non-human-identity",
      "id": "non-human-identity-public-github-secrets-2025",
      "subtopic": "secrets",
      "value": "28.65 million",
      "statement": "GitGuardian detected 28.65 million new hardcoded secrets in public GitHub commits in 2025, a 34% increase over 2024 and the largest single-year jump it has recorded.",
      "publisher": "GitGuardian",
      "source_title": "The State of Secrets Sprawl 2026",
      "published": "2026-03-17",
      "source_url": "https://blog.gitguardian.com/the-state-of-secrets-sprawl-2026/",
      "method_note": "GitGuardian scan of public GitHub commits made in 2025, about 1.94 billion commits.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/non-human-identity/#non-human-identity-public-github-secrets-2025"
    },
    {
      "topic": "non-human-identity",
      "id": "non-human-identity-ai-service-secrets-leaked",
      "subtopic": "secrets",
      "value": "1,275,105",
      "statement": "GitGuardian found 1,275,105 leaked AI service secrets on public GitHub in 2025, up 81% year over year.",
      "publisher": "GitGuardian",
      "source_title": "The State of Secrets Sprawl 2026",
      "published": "2026-03-17",
      "source_url": "https://blog.gitguardian.com/the-state-of-secrets-sprawl-2026/",
      "method_note": "GitGuardian scan of public GitHub commits made in 2025, about 1.94 billion commits.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/non-human-identity/#non-human-identity-ai-service-secrets-leaked"
    },
    {
      "topic": "non-human-identity",
      "id": "non-human-identity-mcp-config-secrets",
      "subtopic": "secrets",
      "value": "24,008",
      "statement": "GitGuardian identified 24,008 unique secrets exposed in MCP-related configuration files on public GitHub, of which 2,117 were valid credentials.",
      "publisher": "GitGuardian",
      "source_title": "The State of Secrets Sprawl 2026",
      "published": "2026-03-17",
      "source_url": "https://blog.gitguardian.com/the-state-of-secrets-sprawl-2026/",
      "method_note": "GitGuardian scan of MCP-related configuration files in public GitHub repositories for its 2026 report.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/non-human-identity/#non-human-identity-mcp-config-secrets"
    },
    {
      "topic": "non-human-identity",
      "id": "non-human-identity-claude-code-commit-leak-rate",
      "subtopic": "secrets",
      "value": "3.2%",
      "statement": "Claude Code-assisted commits on public GitHub showed a 3.2% secret-leak rate in GitGuardian's 2025 data, against a 1.5% baseline across all public commits.",
      "publisher": "GitGuardian",
      "source_title": "The State of Secrets Sprawl 2026",
      "published": "2026-03-17",
      "source_url": "https://blog.gitguardian.com/the-state-of-secrets-sprawl-2026/",
      "method_note": "GitGuardian comparison of secret-leak rates in Claude Code-assisted commits and all public GitHub commits made in 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/non-human-identity/#non-human-identity-claude-code-commit-leak-rate"
    },
    {
      "topic": "non-human-identity",
      "id": "non-human-identity-secrets-still-valid",
      "subtopic": "secrets",
      "value": "64%",
      "statement": "More than 64% of secrets GitGuardian confirmed as valid in 2022 were still valid when it retested them in January 2026, down from nearly 70% a year earlier.",
      "publisher": "GitGuardian",
      "source_title": "The State of Secrets Sprawl 2026",
      "published": "2026-03-17",
      "source_url": "https://blog.gitguardian.com/the-state-of-secrets-sprawl-2026/",
      "method_note": "GitGuardian retest in January 2026 of leaked credentials it had confirmed valid in 2022.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/non-human-identity/#non-human-identity-secrets-still-valid"
    },
    {
      "topic": "non-human-identity",
      "id": "non-human-identity-shai-hulud-unique-secrets",
      "subtopic": "secrets",
      "value": "33,185",
      "statement": "GitGuardian's analysis of 6,943 machines compromised in the Shai-Hulud 2 supply-chain attack found 33,185 unique secrets, and 59% of the machines were CI/CD runners.",
      "publisher": "GitGuardian",
      "source_title": "The State of Secrets Sprawl 2026",
      "published": "2026-03-17",
      "source_url": "https://blog.gitguardian.com/the-state-of-secrets-sprawl-2026/",
      "method_note": "GitGuardian analysis of the Shai-Hulud 2 exfiltration dataset covering 6,943 compromised machines and 294,842 secret occurrences.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/non-human-identity/#non-human-identity-shai-hulud-unique-secrets"
    },
    {
      "topic": "non-human-identity",
      "id": "non-human-identity-identity-breach-rate",
      "subtopic": "governance",
      "value": "9 out of 10",
      "statement": "9 out of 10 organizations in Palo Alto Networks' 2026 survey faced a successful identity-related breach in the last 12 months.",
      "publisher": "Palo Alto Networks",
      "source_title": "2026 Identity Security Landscape (Chapter One)",
      "published": "2026-05",
      "source_url": "https://www.paloaltonetworks.com/idira/identity-security-landscape-report",
      "method_note": "Survey of 2,930 cybersecurity decision-makers in 20 countries, conducted by Vanson Bourne for Palo Alto Networks in March and April 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/non-human-identity/#non-human-identity-identity-breach-rate"
    },
    {
      "topic": "non-human-identity",
      "id": "non-human-identity-privileged-access-jit",
      "subtopic": "governance",
      "value": "39%",
      "statement": "On average, only 39% of privileged access is managed through a just-in-time or zero standing privileges model, according to Palo Alto Networks' 2026 survey.",
      "publisher": "Palo Alto Networks",
      "source_title": "2026 Identity Security Landscape (Chapter One)",
      "published": "2026-05",
      "source_url": "https://www.paloaltonetworks.com/content/dam/pan/en_US/assets/pdf/reports/identity-security-landscape-report.pdf",
      "method_note": "Survey of 2,930 cybersecurity decision-makers in 20 countries, conducted by Vanson Bourne for Palo Alto Networks in March and April 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/non-human-identity/#non-human-identity-privileged-access-jit"
    },
    {
      "topic": "non-human-identity",
      "id": "non-human-identity-machine-identities-sensitive-access",
      "subtopic": "governance",
      "value": "42%",
      "statement": "42% of machine identities have access to sensitive data, compared with 37% of human users, according to CyberArk's 2025 survey.",
      "publisher": "CyberArk",
      "source_title": "CyberArk 2025 Identity Security Landscape",
      "published": "2025-04-23",
      "source_url": "https://www.paloaltonetworks.com/content/dam/pan/en_US/assets/pdf/ebooks/2025-identity-security-landscape.pdf",
      "method_note": "Survey of 2,600 cybersecurity decision-makers in 20 countries, conducted by Vanson Bourne for CyberArk in January and February 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/non-human-identity/#non-human-identity-machine-identities-sensitive-access"
    },
    {
      "topic": "non-human-identity",
      "id": "non-human-identity-privileged-defined-human-only",
      "subtopic": "governance",
      "value": "88%",
      "statement": "88% of organizations in CyberArk's 2025 survey still define a privileged user as human-only, up from 61% in 2024.",
      "publisher": "CyberArk",
      "source_title": "CyberArk 2025 Identity Security Landscape",
      "published": "2025-04-23",
      "source_url": "https://www.paloaltonetworks.com/content/dam/pan/en_US/assets/pdf/ebooks/2025-identity-security-landscape.pdf",
      "method_note": "Survey of 2,600 cybersecurity decision-makers in 20 countries, conducted by Vanson Bourne for CyberArk in January and February 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/non-human-identity/#non-human-identity-privileged-defined-human-only"
    },
    {
      "topic": "credential-attacks",
      "id": "credential-attacks-dbir-phishing-initial-access",
      "subtopic": "phishing",
      "value": "16%",
      "statement": "Phishing was the initial access vector in 16% of breaches in Verizon's 2026 DBIR, unchanged from the previous year.",
      "publisher": "Verizon",
      "source_title": "2026 Data Breach Investigations Report",
      "published": "2026-05-19",
      "source_url": "https://www.verizon.com/business/resources/T343/reports/2026-dbir-data-breach-investigations-report.pdf",
      "method_note": "Analysis of more than 31,000 real-world security incidents, of which more than 22,000 were confirmed data breaches in 145 countries, mostly occurring in 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/credential-attacks/#credential-attacks-dbir-phishing-initial-access"
    },
    {
      "topic": "credential-attacks",
      "id": "credential-attacks-dbir-mobile-lure-click-rate",
      "subtopic": "phishing",
      "value": "40%",
      "statement": "In Verizon's phishing simulation data, the median click rate for mobile-centric lures such as voice and text messages was 40% higher than for email.",
      "publisher": "Verizon",
      "source_title": "2026 Data Breach Investigations Report",
      "published": "2026-05-19",
      "source_url": "https://www.verizon.com/business/resources/T343/reports/2026-dbir-data-breach-investigations-report.pdf",
      "method_note": "Phishing simulation campaign data from DBIR contributors, analyzed in the 2026 Data Breach Investigations Report.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/credential-attacks/#credential-attacks-dbir-mobile-lure-click-rate"
    },
    {
      "topic": "credential-attacks",
      "id": "credential-attacks-dbir-email-simulation-click-rate",
      "subtopic": "phishing",
      "value": "1.4%",
      "statement": "The median click rate of email phishing simulation campaigns in Verizon's 2026 DBIR was 1.4%, against close to 2% for phone-centric simulations.",
      "publisher": "Verizon",
      "source_title": "2026 Data Breach Investigations Report",
      "published": "2026-05-19",
      "source_url": "https://www.verizon.com/business/resources/T343/reports/2026-dbir-data-breach-investigations-report.pdf",
      "method_note": "Phishing simulation campaign data from DBIR contributors, analyzed in the 2026 Data Breach Investigations Report.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/credential-attacks/#credential-attacks-dbir-email-simulation-click-rate"
    },
    {
      "topic": "credential-attacks",
      "id": "credential-attacks-dbir-email-gateway-plain-phishing",
      "subtopic": "phishing",
      "value": "80%",
      "statement": "Plain phishing made up 80% of the attacks blocked by email security gateways in Verizon's 2026 DBIR data, ahead of malware emails at 10% and callback lures at 5%.",
      "publisher": "Verizon",
      "source_title": "2026 Data Breach Investigations Report",
      "published": "2026-05-19",
      "source_url": "https://www.verizon.com/business/resources/T343/reports/2026-dbir-data-breach-investigations-report.pdf",
      "method_note": "Email security gateway data from DBIR contributors, analyzed in the 2026 Data Breach Investigations Report.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/credential-attacks/#credential-attacks-dbir-email-gateway-plain-phishing"
    },
    {
      "topic": "credential-attacks",
      "id": "credential-attacks-apwg-q2-2026-phishing-attacks",
      "subtopic": "phishing",
      "value": "1,069,681",
      "statement": "APWG counted 1,069,681 phishing attacks in the second quarter of 2026, up 10.1 percent from 971,181 in the first quarter.",
      "publisher": "APWG",
      "source_title": "Phishing Activity Trends Report, 2nd Quarter 2026",
      "published": "2026-08-28",
      "source_url": "https://docs.apwg.org/reports/apwg_trends_report_q2_2026.pdf",
      "method_note": "Count of unique phishing sites reported to APWG by members and the public and through the APWG eCrime eXchange, April to June 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/credential-attacks/#credential-attacks-apwg-q2-2026-phishing-attacks"
    },
    {
      "topic": "credential-attacks",
      "id": "credential-attacks-apwg-saas-webmail-share",
      "subtopic": "phishing",
      "value": "29.1%",
      "statement": "SaaS and webmail services were the most-attacked sector in Q2 2026, drawing 29.1% of all phishing attacks seen by APWG member Crane Authentication, up from 20 percent in Q1.",
      "publisher": "APWG",
      "source_title": "Phishing Activity Trends Report, 2nd Quarter 2026",
      "published": "2026-08-28",
      "source_url": "https://docs.apwg.org/reports/apwg_trends_report_q2_2026.pdf",
      "method_note": "Phishing attack detections by APWG founding member Crane Authentication, reported in APWG's Q2 2026 trends report.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/credential-attacks/#credential-attacks-apwg-saas-webmail-share"
    },
    {
      "topic": "credential-attacks",
      "id": "credential-attacks-microsoft-phishing-credential-harvesting",
      "subtopic": "phishing",
      "value": "87.7%",
      "statement": "In Microsoft's 2026 reporting period, 87.7% of phishing intrusions involved credential or session harvesting, as adversary-in-the-middle kits displaced plain URL and attachment lures.",
      "publisher": "Microsoft",
      "source_title": "Microsoft Digital Defense Report 2026",
      "published": "2026-10",
      "source_url": "https://cdn-dynmedia-1.microsoft.com/is/content/microsoftcorp/microsoft/msc/documents/presentations/CSR/Microsoft-Digital-Defense-Report-2026-v1.1.pdf",
      "method_note": "Microsoft Defender Experts customer notifications on phishing intrusions, July 2025 through June 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/credential-attacks/#credential-attacks-microsoft-phishing-credential-harvesting"
    },
    {
      "topic": "credential-attacks",
      "id": "credential-attacks-mtrends-email-phishing-decline",
      "subtopic": "phishing",
      "value": "6%",
      "statement": "Email phishing was the initial infection vector in 6% of Mandiant investigations in 2025, down from 14% in 2024, while voice phishing rose to second place.",
      "publisher": "Mandiant (Google Cloud)",
      "source_title": "M-Trends 2026 Executive Edition",
      "published": "2026-03-23",
      "source_url": "https://services.google.com/fh/files/misc/m-trends-2026-executive-edition-en.pdf",
      "method_note": "Mandiant Consulting investigations of targeted attack activity conducted between January 1, 2025 and December 31, 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/credential-attacks/#credential-attacks-mtrends-email-phishing-decline"
    },
    {
      "topic": "credential-attacks",
      "id": "credential-attacks-spycloud-phished-identities",
      "subtopic": "phishing",
      "value": "28.6 million",
      "statement": "SpyCloud recaptured 28.6 million phished identity records in 2025, and nearly half belonged to corporate users.",
      "publisher": "SpyCloud",
      "source_title": "New SpyCloud Report Highlights Surge in Exposed API Keys, Session Tokens, and Machine Identities",
      "published": "2026-03-19",
      "source_url": "https://spycloud.com/newsroom/annual-identity-exposure-report-2026",
      "method_note": "SpyCloud analysis of stolen credential and identity data it recaptured from criminal underground sources during 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/credential-attacks/#credential-attacks-spycloud-phished-identities"
    },
    {
      "topic": "credential-attacks",
      "id": "credential-attacks-microsoft-teams-vishing-growth",
      "subtopic": "vishing",
      "value": "502%",
      "statement": "Weekly confirmed malicious voice phishing over cross-tenant Microsoft Teams calls rose 502% year over year, according to the Microsoft Digital Defense Report 2026.",
      "publisher": "Microsoft",
      "source_title": "Microsoft Digital Defense Report 2026",
      "published": "2026-10",
      "source_url": "https://cdn-dynmedia-1.microsoft.com/is/content/microsoftcorp/microsoft/msc/documents/presentations/CSR/Microsoft-Digital-Defense-Report-2026-v1.1.pdf",
      "method_note": "Microsoft Threat Intelligence telemetry on cross-tenant Teams calls during the July 2025 to June 2026 reporting period.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/credential-attacks/#credential-attacks-microsoft-teams-vishing-growth"
    },
    {
      "topic": "credential-attacks",
      "id": "credential-attacks-microsoft-vishing-engagement",
      "subtopic": "vishing",
      "value": "93%",
      "statement": "In the Teams vishing attacks Microsoft studied, 93% of attackers kept at least one target on the line for 20 seconds or longer, and 48% of all calls passed that mark.",
      "publisher": "Microsoft",
      "source_title": "Microsoft Digital Defense Report 2026",
      "published": "2026-10",
      "source_url": "https://cdn-dynmedia-1.microsoft.com/is/content/microsoftcorp/microsoft/msc/documents/presentations/CSR/Microsoft-Digital-Defense-Report-2026-v1.1.pdf",
      "method_note": "Microsoft Threat Intelligence telemetry on vishing calls over Microsoft Teams during the July 2025 to June 2026 reporting period.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/credential-attacks/#credential-attacks-microsoft-vishing-engagement"
    },
    {
      "topic": "credential-attacks",
      "id": "credential-attacks-apwg-vishing-growth",
      "subtopic": "vishing",
      "value": "20%",
      "statement": "Voice phishing detected by APWG member Crane Authentication increased by 20% from Q1 to Q2 2026, while SMS phishing increased by 40 percent.",
      "publisher": "APWG",
      "source_title": "Phishing Activity Trends Report, 2nd Quarter 2026",
      "published": "2026-08-28",
      "source_url": "https://docs.apwg.org/reports/apwg_trends_report_q2_2026.pdf",
      "method_note": "Phishing and telephone fraud detections by APWG founding member Crane Authentication, reported in APWG's Q2 2026 trends report.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/credential-attacks/#credential-attacks-apwg-vishing-growth"
    },
    {
      "topic": "credential-attacks",
      "id": "credential-attacks-microsoft-password-attacks-share",
      "subtopic": "passwords",
      "value": "97%",
      "statement": "More than 97% of identity attacks Microsoft observed were password attacks, according to its Digital Defense Report 2025.",
      "publisher": "Microsoft",
      "source_title": "Microsoft Digital Defense Report 2025",
      "published": "2025-10-16",
      "source_url": "https://blogs.microsoft.com/on-the-issues/2025/10/16/mddr-2025/",
      "method_note": "Microsoft telemetry from more than 100 trillion daily signals, including 38 million identity risk detections a day, covering July 2024 through June 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/credential-attacks/#credential-attacks-microsoft-password-attacks-share"
    },
    {
      "topic": "credential-attacks",
      "id": "credential-attacks-microsoft-identity-attacks-surge",
      "subtopic": "passwords",
      "value": "32%",
      "statement": "Identity-based attacks surged by 32% in the first half of 2025, according to the Microsoft Digital Defense Report 2025.",
      "publisher": "Microsoft",
      "source_title": "Microsoft Digital Defense Report 2025",
      "published": "2025-10-16",
      "source_url": "https://blogs.microsoft.com/on-the-issues/2025/10/16/mddr-2025/",
      "method_note": "Microsoft telemetry from more than 100 trillion daily signals, including 38 million identity risk detections a day, covering July 2024 through June 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/credential-attacks/#credential-attacks-microsoft-identity-attacks-surge"
    },
    {
      "topic": "credential-attacks",
      "id": "credential-attacks-microsoft-password-spray-valid-accounts",
      "subtopic": "passwords",
      "value": "18.4%",
      "statement": "Of intrusions that began with valid accounts in Microsoft's 2026 reporting period, 18.4% involved active password spray campaigns and 52.2% involved follow-on credential theft.",
      "publisher": "Microsoft",
      "source_title": "Microsoft Digital Defense Report 2026",
      "published": "2026-10",
      "source_url": "https://cdn-dynmedia-1.microsoft.com/is/content/microsoftcorp/microsoft/msc/documents/presentations/CSR/Microsoft-Digital-Defense-Report-2026-v1.1.pdf",
      "method_note": "Microsoft Defender Experts customer notifications on initial access techniques, July 2025 through June 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/credential-attacks/#credential-attacks-microsoft-password-spray-valid-accounts"
    },
    {
      "topic": "credential-attacks",
      "id": "credential-attacks-cloudflare-leaked-password-logins",
      "subtopic": "passwords",
      "value": "41%",
      "statement": "About 41% of successful human logins to websites protected by Cloudflare involved leaked passwords, based on traffic from September to November 2024.",
      "publisher": "Cloudflare",
      "source_title": "Password reuse is rampant: nearly half of observed user logins are compromised",
      "published": "2025-03-17",
      "source_url": "https://blog.cloudflare.com/password-reuse-rampant-half-user-logins-compromised/",
      "method_note": "Cloudflare leaked credentials detection telemetry from login traffic to websites protected by Cloudflare between September and November 2024, checked against a database of over 15 billion leaked records.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/credential-attacks/#credential-attacks-cloudflare-leaked-password-logins"
    },
    {
      "topic": "credential-attacks",
      "id": "credential-attacks-cloudflare-bot-leaked-logins",
      "subtopic": "passwords",
      "value": "95%",
      "statement": "Bots made 95% of the login attempts that used leaked passwords on Cloudflare-protected sites, a sign of credential stuffing at scale.",
      "publisher": "Cloudflare",
      "source_title": "Password reuse is rampant: nearly half of observed user logins are compromised",
      "published": "2025-03-17",
      "source_url": "https://blog.cloudflare.com/password-reuse-rampant-half-user-logins-compromised/",
      "method_note": "Cloudflare leaked credentials detection telemetry from login traffic to websites protected by Cloudflare between September and November 2024, checked against a database of over 15 billion leaked records.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/credential-attacks/#credential-attacks-cloudflare-bot-leaked-logins"
    },
    {
      "topic": "credential-attacks",
      "id": "credential-attacks-hibp-synthient-credential-stuffing",
      "subtopic": "passwords",
      "value": "1,957,476,021",
      "statement": "Have I Been Pwned loaded 1,957,476,021 unique email addresses and 1.3 billion unique passwords from Synthient's credential stuffing threat data, its largest corpus to date.",
      "publisher": "Have I Been Pwned (Troy Hunt)",
      "source_title": "2 Billion Email Addresses Were Exposed, and We Indexed Them All in Have I Been Pwned",
      "published": "2025-11-05",
      "source_url": "https://www.troyhunt.com/2-billion-email-addresses-were-exposed-and-we-indexed-them-all-in-have-i-been-pwned/",
      "method_note": "Count of unique email addresses in credential stuffing lists that Synthient collected from locations where criminals published them and shared with Have I Been Pwned.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/credential-attacks/#credential-attacks-hibp-synthient-credential-stuffing"
    },
    {
      "topic": "credential-attacks",
      "id": "credential-attacks-spycloud-credential-pairs",
      "subtopic": "passwords",
      "value": "5.3 billion",
      "statement": "SpyCloud recaptured 5.3 billion stolen username or email and password pairs in 2025, and 80% of exposed corporate credentials contained plaintext passwords.",
      "publisher": "SpyCloud",
      "source_title": "New SpyCloud Report Highlights Surge in Exposed API Keys, Session Tokens, and Machine Identities",
      "published": "2026-03-19",
      "source_url": "https://spycloud.com/newsroom/annual-identity-exposure-report-2026",
      "method_note": "SpyCloud analysis of stolen credential and identity data it recaptured from criminal underground sources during 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/credential-attacks/#credential-attacks-spycloud-credential-pairs"
    },
    {
      "topic": "credential-attacks",
      "id": "credential-attacks-flashpoint-infostealer-credentials",
      "subtopic": "infostealers",
      "value": "1.7 billion",
      "statement": "Flashpoint recorded 1.7 billion credentials stolen by infostealer malware from 7.4 million infected hosts and devices between January and June 2026.",
      "publisher": "Flashpoint",
      "source_title": "Global Threat Intelligence Report 2026: Info-stealing Malware",
      "published": "2026-08-04",
      "source_url": "https://flashpoint.io/resources/report/flashpoint-global-threat-intelligence-report-midyear-2026/information-stealing-malware-threats/",
      "method_note": "Flashpoint monitoring of over thirty active infostealer families, illicit marketplaces, Telegram channels and bot shops from January 1, 2026 to June 30, 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/credential-attacks/#credential-attacks-flashpoint-infostealer-credentials"
    },
    {
      "topic": "credential-attacks",
      "id": "credential-attacks-recorded-future-session-cookies",
      "subtopic": "infostealers",
      "value": "31%",
      "statement": "Recorded Future found 31% of malware-sourced credentials it indexed in 2025 included active session cookies, 276 million credentials in all, which let attackers bypass MFA.",
      "publisher": "Recorded Future",
      "source_title": "2025 Identity Threat Landscape Report: Inside the Infostealer Economy",
      "published": "2026-03",
      "source_url": "https://www.recordedfuture.com/blog/identity-trend-report-march-blog",
      "method_note": "Credentials indexed by Recorded Future's Identity Intelligence module across calendar year 2025 from the open web, dark web, paste sites, Telegram channels and infostealer logs from 30+ malware families.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/credential-attacks/#credential-attacks-recorded-future-session-cookies"
    },
    {
      "topic": "credential-attacks",
      "id": "credential-attacks-recorded-future-auth-systems",
      "subtopic": "infostealers",
      "value": "63.2%",
      "statement": "Of 7 million stolen credentials with identifiable authorization URLs that Recorded Future indexed in 2025, 63.2% were tied to authentication systems.",
      "publisher": "Recorded Future",
      "source_title": "2025 Identity Threat Landscape Report: Inside the Infostealer Economy",
      "published": "2026-03",
      "source_url": "https://www.recordedfuture.com/blog/identity-trend-report-march-blog",
      "method_note": "Credentials indexed by Recorded Future's Identity Intelligence module across calendar year 2025 from the open web, dark web, paste sites, Telegram channels and infostealer logs from 30+ malware families.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/credential-attacks/#credential-attacks-recorded-future-auth-systems"
    },
    {
      "topic": "credential-attacks",
      "id": "credential-attacks-spycloud-stolen-cookies",
      "subtopic": "infostealers",
      "value": "8.6 billion",
      "statement": "SpyCloud recaptured 8.6 billion stolen cookies and session artifacts exposed through malware infections in 2025.",
      "publisher": "SpyCloud",
      "source_title": "New SpyCloud Report Highlights Surge in Exposed API Keys, Session Tokens, and Machine Identities",
      "published": "2026-03-19",
      "source_url": "https://spycloud.com/newsroom/annual-identity-exposure-report-2026",
      "method_note": "SpyCloud analysis of stolen credential and identity data it recaptured from criminal underground sources during 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/credential-attacks/#credential-attacks-spycloud-stolen-cookies"
    },
    {
      "topic": "credential-attacks",
      "id": "credential-attacks-dbir-infostealer-ransomware-window",
      "subtopic": "infostealers",
      "value": "50%",
      "statement": "Among ransomware victims with a prior credential or infostealer leak, 50% had that event within 95 days before the attack, according to Verizon's 2026 DBIR.",
      "publisher": "Verizon",
      "source_title": "2026 Data Breach Investigations Report",
      "published": "2026-05-19",
      "source_url": "https://www.verizon.com/business/resources/T343/reports/2026-dbir-data-breach-investigations-report.pdf",
      "method_note": "Verizon correlation of ransomware victims from the two previous years with infostealer and credential leak data, reported in the 2026 Data Breach Investigations Report.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/credential-attacks/#credential-attacks-dbir-infostealer-ransomware-window"
    },
    {
      "topic": "identity-market",
      "id": "identity-market-gartner-security-spending-2025",
      "subtopic": "spending",
      "value": "$213 billion",
      "statement": "Gartner projected worldwide end-user spending on information security at $213 billion in 2025, up from $193 billion in 2024.",
      "publisher": "Gartner",
      "source_title": "Gartner Forecasts Worldwide End-User Spending on Information Security to Total $213 Billion in 2025",
      "published": "2025-07-29",
      "source_url": "https://www.gartner.com/en/newsroom/press-releases/2025-07-29-gartner-forecasts-worldwide-end-user-spending-on-information-security-to-total-213-billion-us-dollars-in-2025",
      "method_note": "Gartner end-user spending forecast from its Forecast: Information Security, Worldwide, 2023-2029, 2Q25 Update, published July 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-market/#identity-market-gartner-security-spending-2025"
    },
    {
      "topic": "identity-market",
      "id": "identity-market-gartner-security-spending-2026",
      "subtopic": "spending",
      "value": "$240 billion",
      "statement": "Gartner forecast worldwide end-user spending on information security to total $240 billion in 2026.",
      "publisher": "Gartner",
      "source_title": "Gartner Forecasts Worldwide End-User Spending on Information Security to Total $213 Billion in 2025",
      "published": "2025-07-29",
      "source_url": "https://www.gartner.com/en/newsroom/press-releases/2025-07-29-gartner-forecasts-worldwide-end-user-spending-on-information-security-to-total-213-billion-us-dollars-in-2025",
      "method_note": "Gartner end-user spending forecast from its Forecast: Information Security, Worldwide, 2023-2029, 2Q25 Update, published July 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-market/#identity-market-gartner-security-spending-2026"
    },
    {
      "topic": "identity-market",
      "id": "identity-market-gartner-security-spending-growth-2026",
      "subtopic": "spending",
      "value": "12.5%",
      "statement": "Gartner estimated worldwide information security spending would grow 12.5% in 2026, with security software the largest and fastest growing segment.",
      "publisher": "Gartner",
      "source_title": "Gartner Forecasts Worldwide End-User Spending on Information Security to Total $213 Billion in 2025",
      "published": "2025-07-29",
      "source_url": "https://www.gartner.com/en/newsroom/press-releases/2025-07-29-gartner-forecasts-worldwide-end-user-spending-on-information-security-to-total-213-billion-us-dollars-in-2025",
      "method_note": "Gartner end-user spending forecast from its Forecast: Information Security, Worldwide, 2023-2029, 2Q25 Update, published July 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-market/#identity-market-gartner-security-spending-growth-2026"
    },
    {
      "topic": "identity-market",
      "id": "identity-market-idc-security-spending-2026",
      "subtopic": "spending",
      "value": "$310.42 billion",
      "statement": "IDC forecast that organizations worldwide will spend $310.42 billion on security in 2026, up 13.2% from 2025.",
      "publisher": "IDC",
      "source_title": "Security Budgets Are Up. CEOs Still Rank It Their Top Tech Risk",
      "published": "2026-10-28",
      "source_url": "https://www.idc.com/resource-center/blog/security-budgets-are-up-ceos-still-rank-it-their-top-tech-risk/",
      "method_note": "Forecast from IDC's 2026 Worldwide Security Spending Guide (V2 release), as stated on IDC's own blog.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-market/#identity-market-idc-security-spending-2026"
    },
    {
      "topic": "identity-market",
      "id": "identity-market-okta-fy2026-revenue",
      "subtopic": "vendors",
      "value": "$2.919 billion",
      "statement": "Okta reported total revenue of $2.919 billion for its fiscal year ended January 31, 2026, up 12% year over year.",
      "publisher": "Okta",
      "source_title": "Okta Announces Fourth Quarter And Fiscal Year 2026 Financial Results",
      "published": "2026-03-04",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1660134/000166013426000016/okta-1312026_ex991.htm",
      "method_note": "Company-reported results for Okta's fiscal year ended January 31, 2026, furnished to the SEC as Exhibit 99.1 to Form 8-K.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-market/#identity-market-okta-fy2026-revenue"
    },
    {
      "topic": "identity-market",
      "id": "identity-market-okta-q2-fy2027-revenue",
      "subtopic": "vendors",
      "value": "$805 million",
      "statement": "Okta reported total revenue of $805 million for its fiscal second quarter ended July 31, 2026, up 11% year over year.",
      "publisher": "Okta",
      "source_title": "Okta announces second quarter fiscal year 2027 financial results",
      "published": "2026-08-26",
      "source_url": "https://www.okta.com/newsroom/press-releases/okta-announces-second-quarter-2027-financial-results/",
      "method_note": "Company-reported results for Okta's fiscal quarter ended July 31, 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-market/#identity-market-okta-q2-fy2027-revenue"
    },
    {
      "topic": "identity-market",
      "id": "identity-market-okta-rpo-q2-fy2027",
      "subtopic": "vendors",
      "value": "$4.858 billion",
      "statement": "Okta's remaining performance obligations (subscription backlog) were $4.858 billion at July 31, 2026, up 17% year over year.",
      "publisher": "Okta",
      "source_title": "Okta announces second quarter fiscal year 2027 financial results",
      "published": "2026-08-26",
      "source_url": "https://www.okta.com/newsroom/press-releases/okta-announces-second-quarter-2027-financial-results/",
      "method_note": "Company-reported results for Okta's fiscal quarter ended July 31, 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-market/#identity-market-okta-rpo-q2-fy2027"
    },
    {
      "topic": "identity-market",
      "id": "identity-market-okta-customers",
      "subtopic": "vendors",
      "value": "20,000",
      "statement": "Okta had more than 20,000 customers as of January 31, 2026.",
      "publisher": "Okta",
      "source_title": "Okta, Inc. Annual Report on Form 10-K for fiscal year 2026",
      "published": "2026-03-05",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1660134/000166013426000020/okta-20260131.htm",
      "method_note": "Customer count as of January 31, 2026, stated by Okta in its annual report filed with the SEC.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-market/#identity-market-okta-customers"
    },
    {
      "topic": "identity-market",
      "id": "identity-market-okta-customers-over-100k-acv",
      "subtopic": "vendors",
      "value": "5,100",
      "statement": "Okta had 5,100 customers with annual contract value above $100,000 as of January 31, 2026, up from 4,800 a year earlier.",
      "publisher": "Okta",
      "source_title": "Okta, Inc. Annual Report on Form 10-K for fiscal year 2026",
      "published": "2026-03-05",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1660134/000166013426000020/okta-20260131.htm",
      "method_note": "Key business metric as of January 31, 2026, reported by Okta in its annual report filed with the SEC.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-market/#identity-market-okta-customers-over-100k-acv"
    },
    {
      "topic": "identity-market",
      "id": "identity-market-okta-net-retention",
      "subtopic": "vendors",
      "value": "106%",
      "statement": "Okta's dollar-based net retention rate for the trailing 12 months ended January 31, 2026 was 106%, down from 107% a year earlier and 111% two years earlier.",
      "publisher": "Okta",
      "source_title": "Okta, Inc. Annual Report on Form 10-K for fiscal year 2026",
      "published": "2026-03-05",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1660134/000166013426000020/okta-20260131.htm",
      "method_note": "Key business metric for the trailing 12 months ended January 31, 2026, reported by Okta in its annual report filed with the SEC.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-market/#identity-market-okta-net-retention"
    },
    {
      "topic": "identity-market",
      "id": "identity-market-sailpoint-arr",
      "subtopic": "vendors",
      "value": "$1.231 billion",
      "statement": "SailPoint's total annual recurring revenue was $1.231 billion at the end of its fiscal second quarter 2027 (July 31, 2026), up 25% year over year.",
      "publisher": "SailPoint",
      "source_title": "SailPoint Announces Fiscal Second Quarter 2027 Results",
      "published": "2026-09-09",
      "source_url": "https://www.sec.gov/Archives/edgar/data/2030781/000162828026061015/sailpointinc-20260731x991x.htm",
      "method_note": "Company-reported results for SailPoint's fiscal quarter ended July 31, 2026, furnished to the SEC as Exhibit 99.1 to Form 8-K.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-market/#identity-market-sailpoint-arr"
    },
    {
      "topic": "identity-market",
      "id": "identity-market-sailpoint-saas-arr",
      "subtopic": "vendors",
      "value": "$847 million",
      "statement": "SailPoint's SaaS annual recurring revenue was $847 million at July 31, 2026, up 36% year over year.",
      "publisher": "SailPoint",
      "source_title": "SailPoint Announces Fiscal Second Quarter 2027 Results",
      "published": "2026-09-09",
      "source_url": "https://www.sec.gov/Archives/edgar/data/2030781/000162828026061015/sailpointinc-20260731x991x.htm",
      "method_note": "Company-reported results for SailPoint's fiscal quarter ended July 31, 2026, furnished to the SEC as Exhibit 99.1 to Form 8-K.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-market/#identity-market-sailpoint-saas-arr"
    },
    {
      "topic": "identity-market",
      "id": "identity-market-sailpoint-ai-arr",
      "subtopic": "vendors",
      "value": "$70 million",
      "statement": "SailPoint said its AI-driven annual recurring revenue exceeded $70 million in its fiscal second quarter 2027, with AI-driven products accounting for more than 30% of net new ARR.",
      "publisher": "SailPoint",
      "source_title": "SailPoint Announces Fiscal Second Quarter 2027 Results",
      "published": "2026-09-09",
      "source_url": "https://www.sec.gov/Archives/edgar/data/2030781/000162828026061015/sailpointinc-20260731x991x.htm",
      "method_note": "Company-reported results for SailPoint's fiscal quarter ended July 31, 2026, furnished to the SEC as Exhibit 99.1 to Form 8-K.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-market/#identity-market-sailpoint-ai-arr"
    },
    {
      "topic": "identity-market",
      "id": "identity-market-cyberark-arr-2025",
      "subtopic": "vendors",
      "value": "$1.440 billion",
      "statement": "CyberArk's total annual recurring revenue grew 23% year over year to $1.440 billion at December 31, 2025, its last reported year before Palo Alto Networks completed the acquisition.",
      "publisher": "CyberArk",
      "source_title": "CyberArk Announces Record Fourth Quarter and Full Year 2025 Results",
      "published": "2026-02-04",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1598110/000110465926010015/tm264972d1_ex99-1.htm",
      "method_note": "Company-reported results for CyberArk's year ended December 31, 2025, furnished to the SEC as Exhibit 99.1 to Form 6-K.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-market/#identity-market-cyberark-arr-2025"
    },
    {
      "topic": "identity-market",
      "id": "identity-market-panw-cyberark-deal-value",
      "subtopic": "mna",
      "value": "$25 billion",
      "statement": "Palo Alto Networks agreed to acquire CyberArk at an equity value of approximately $25 billion, paying $45.00 in cash and 2.2005 Palo Alto Networks shares per CyberArk share.",
      "publisher": "Palo Alto Networks",
      "source_title": "Palo Alto Networks Announces Agreement to Acquire CyberArk, the Identity Security Leader",
      "published": "2025-07-30",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1327567/000119312525168821/d67702dex992.htm",
      "method_note": "Deal terms stated in the joint announcement furnished to the SEC as Exhibit 99.2 to Palo Alto Networks' Form 8-K; equity value as calculated by the parties.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-market/#identity-market-panw-cyberark-deal-value"
    },
    {
      "topic": "identity-market",
      "id": "identity-market-servicenow-veza-deal-value",
      "subtopic": "mna",
      "value": "$1.2 billion",
      "statement": "ServiceNow acquired AI identity security company Veza on March 2, 2026 for approximately $1.2 billion, substantially in cash.",
      "publisher": "ServiceNow",
      "source_title": "ServiceNow, Inc. Quarterly Report on Form 10-Q for the quarter ended March 31, 2026",
      "published": "2026-04-23",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1373715/000137371526000056/now-20260331.htm",
      "method_note": "Purchase consideration disclosed by the acquirer in its business combinations note in a quarterly report filed with the SEC.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-market/#identity-market-servicenow-veza-deal-value"
    },
    {
      "topic": "identity-market",
      "id": "identity-market-crowdstrike-sgnl-deal-value",
      "subtopic": "mna",
      "value": "$627.9 million",
      "statement": "CrowdStrike paid $627.9 million in cash (net of $9.4 million of cash acquired) plus $8.9 million of replacement equity awards for continuous identity company SGNL, which closed on February 20, 2026.",
      "publisher": "CrowdStrike",
      "source_title": "CrowdStrike Holdings, Inc. Annual Report on Form 10-K for fiscal year 2026",
      "published": "2026-03-05",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1535527/000153552726000010/crwd-20260131.htm",
      "method_note": "Consideration transferred disclosed by the acquirer in its annual report filed with the SEC.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-market/#identity-market-crowdstrike-sgnl-deal-value"
    },
    {
      "topic": "identity-market",
      "id": "identity-market-cyberark-zilla-deal-value",
      "subtopic": "mna",
      "value": "$165 million",
      "statement": "CyberArk completed its acquisition of identity governance company Zilla Security for an enterprise value of $165 million in cash, plus a $10 million earn-out.",
      "publisher": "CyberArk",
      "source_title": "CyberArk Announces Record Fourth Quarter and Full Year 2024 Results",
      "published": "2025-02-13",
      "source_url": "https://www.sec.gov/Archives/edgar/data/1598110/000117891325000473/exhibit_99-1.htm",
      "method_note": "Deal terms stated by the acquirer in its results release furnished to the SEC as Exhibit 99.1 to Form 6-K.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-market/#identity-market-cyberark-zilla-deal-value"
    },
    {
      "topic": "identity-market",
      "id": "identity-market-sailpoint-entro-deal-value",
      "subtopic": "mna",
      "value": "$122.6 million",
      "statement": "SailPoint completed its acquisition of non-human identity and secrets security company Entro Security on June 29, 2026 for total purchase consideration of approximately $122.6 million in cash.",
      "publisher": "SailPoint",
      "source_title": "SailPoint, Inc. Quarterly Report on Form 10-Q for the quarter ended July 31, 2026",
      "published": "2026-09-10",
      "source_url": "https://www.sec.gov/Archives/edgar/data/2030781/000203078126000021/sail-20260731.htm",
      "method_note": "Purchase consideration disclosed by the acquirer in its quarterly report filed with the SEC; restricted stock of about $7.3 million is reported separately.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-market/#identity-market-sailpoint-entro-deal-value"
    },
    {
      "topic": "identity-market",
      "id": "identity-market-keyfactor-growth-investment",
      "subtopic": "funding",
      "value": "$1 billion",
      "statement": "Keyfactor announced a strategic growth investment of more than $1 billion led by Summit Partners.",
      "publisher": "Keyfactor",
      "source_title": "Keyfactor Announces $1B+ Strategic Growth Investment Led By Summit Partners to Expand Leadership in Securing the AI and Post-Quantum Enterprise",
      "published": "2026-07-06",
      "source_url": "https://www.keyfactor.com/press-releases/keyfactor-announces-1b-strategic-growth-investment-led-by-summit-partners-to-expand-leadership-in-securing-the-ai-and-post-quantum-enterprise/",
      "method_note": "Investment amount stated by the company in its press release announcing the deal.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-market/#identity-market-keyfactor-growth-investment"
    },
    {
      "topic": "identity-market",
      "id": "identity-market-saviynt-series-b",
      "subtopic": "funding",
      "value": "$700M",
      "statement": "Saviynt raised $700M in a KKR-led Series B growth equity round at a valuation of approximately $3 billion.",
      "publisher": "Saviynt",
      "source_title": "Saviynt Raises $700M to Establish Identity Security as the Foundation for the AI Era",
      "published": "2025-12-09",
      "source_url": "https://saviynt.com/press-release/saviynt-raises-700m-in-kkr-led-round-to-establish-identity-security-as-the-foundation-for-the-ai-era",
      "method_note": "Round size and valuation stated by the company in its press release announcing the financing.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-market/#identity-market-saviynt-series-b"
    },
    {
      "topic": "identity-market",
      "id": "identity-market-oasis-series-b",
      "subtopic": "funding",
      "value": "$120 million",
      "statement": "Non-human identity security company Oasis Security raised $120 million in a Series B round led by Craft Ventures, bringing its total funding to $195 million.",
      "publisher": "Oasis Security",
      "source_title": "Oasis Security Raises $120M Series B to Secure the Rise of Enterprise AI Agents",
      "published": "2026-03-19",
      "source_url": "https://www.newswire.com/news/oasis-security-raises-120m-series-b-to-secure-the-rise-of-enterprise-22748198",
      "method_note": "Round size stated by the company in its press release distributed through Newswire.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-market/#identity-market-oasis-series-b"
    },
    {
      "topic": "identity-market",
      "id": "identity-market-veza-series-d",
      "subtopic": "funding",
      "value": "$108 million",
      "statement": "Identity security company Veza raised $108 million in Series D funding led by New Enterprise Associates (NEA).",
      "publisher": "Veza",
      "source_title": "Announcing Veza’s Series D: Securing Identities through Achieving Least Privilege",
      "published": "2025-04-28",
      "source_url": "https://veza.com/blog/veza-announces-series-d-funding-to-accelerate-modern-identity-security/",
      "method_note": "Round size stated by the company on its own blog announcing the financing.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-market/#identity-market-veza-series-d"
    },
    {
      "topic": "identity-market",
      "id": "identity-market-workos-series-c",
      "subtopic": "funding",
      "value": "$100 million",
      "statement": "Developer identity platform WorkOS raised $100 million in a Series C led by Meritech and Sapphire at a $2 billion valuation.",
      "publisher": "WorkOS",
      "source_title": "WorkOS raises $100M Series C, hits $2B valuation",
      "published": "2026-03-02",
      "source_url": "https://workos.com/blog/series-c",
      "method_note": "Round size and valuation stated by the company on its own blog announcing the financing.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-market/#identity-market-workos-series-c"
    },
    {
      "topic": "identity-market",
      "id": "identity-market-socure-valuation",
      "subtopic": "funding",
      "value": "$5.2B",
      "statement": "Identity verification company Socure announced a strategic growth investment led by Summit Partners at a $5.2B valuation, without disclosing the amount invested.",
      "publisher": "Socure",
      "source_title": "Socure Raises Growth Funding at $5.2B, Acquires Fravity",
      "published": "2026-08-27",
      "source_url": "https://www.socure.com/news-and-press/strategic-growth-investment-fravity-acquisition",
      "method_note": "Valuation stated by the company in its announcement of the investment.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/identity-market/#identity-market-socure-valuation"
    },
    {
      "topic": "digital-identity",
      "id": "digital-identity-aadhaar-numbers-generated",
      "subtopic": "national-eid",
      "value": "145.32 crore",
      "statement": "India's UIDAI reports 145.32 crore Aadhaar numbers generated in total (1 crore is 10 million).",
      "publisher": "Unique Identification Authority of India (UIDAI)",
      "source_title": "Aadhaar Dashboard",
      "published": "2026-09-28",
      "source_url": "https://uidai.gov.in/en/aadhaar-dashboard",
      "method_note": "Cumulative registry counts published by UIDAI on its Aadhaar Dashboard (page last updated 28 September 2026).",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/digital-identity/#digital-identity-aadhaar-numbers-generated"
    },
    {
      "topic": "digital-identity",
      "id": "digital-identity-aadhaar-authentications",
      "subtopic": "national-eid",
      "value": "18,563.58 crore",
      "statement": "Aadhaar authentication transactions have reached 18,563.58 crore cumulatively, according to UIDAI.",
      "publisher": "Unique Identification Authority of India (UIDAI)",
      "source_title": "Aadhaar Dashboard",
      "published": "2026-09-28",
      "source_url": "https://uidai.gov.in/en/aadhaar-dashboard",
      "method_note": "Cumulative registry counts published by UIDAI on its Aadhaar Dashboard (page last updated 28 September 2026).",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/digital-identity/#digital-identity-aadhaar-authentications"
    },
    {
      "topic": "digital-identity",
      "id": "digital-identity-aadhaar-ekyc",
      "subtopic": "national-eid",
      "value": "2,632.51 crore",
      "statement": "UIDAI counts 2,632.51 crore Aadhaar eKYC transactions completed to date.",
      "publisher": "Unique Identification Authority of India (UIDAI)",
      "source_title": "Aadhaar Dashboard",
      "published": "2026-09-28",
      "source_url": "https://uidai.gov.in/en/aadhaar-dashboard",
      "method_note": "Cumulative registry counts published by UIDAI on its Aadhaar Dashboard (page last updated 28 September 2026).",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/digital-identity/#digital-identity-aadhaar-ekyc"
    },
    {
      "topic": "digital-identity",
      "id": "digital-identity-japan-my-number-cards-held",
      "subtopic": "national-eid",
      "value": "104,938,223",
      "statement": "Japan had 104,938,223 My Number Cards in circulation at the end of October 2026.",
      "publisher": "Ministry of Internal Affairs and Communications (Japan)",
      "source_title": "My Number Card application, issuance and holding status (as of 1 November 2026)",
      "published": "2026-11-01",
      "source_url": "https://www.soumu.go.jp/main_content/001099894.pdf",
      "method_note": "Count of My Number Cards currently held (issued cards minus cards cancelled through death or expiry), reported by Japan's Ministry of Internal Affairs and Communications as of end of October 2026, against the resident register population of 123,767,642 on 1 January 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/digital-identity/#digital-identity-japan-my-number-cards-held"
    },
    {
      "topic": "digital-identity",
      "id": "digital-identity-japan-my-number-card-share",
      "subtopic": "national-eid",
      "value": "84.6%",
      "statement": "My Number Cards were held by 84.6% of Japan's population at the end of October 2026.",
      "publisher": "Ministry of Internal Affairs and Communications (Japan)",
      "source_title": "My Number Card application, issuance and holding status (as of 1 November 2026)",
      "published": "2026-11-01",
      "source_url": "https://www.soumu.go.jp/main_content/001099894.pdf",
      "method_note": "Count of My Number Cards currently held (issued cards minus cards cancelled through death or expiry), reported by Japan's Ministry of Internal Affairs and Communications as of end of October 2026, against the resident register population of 123,767,642 on 1 January 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/digital-identity/#digital-identity-japan-my-number-card-share"
    },
    {
      "topic": "digital-identity",
      "id": "digital-identity-italy-cie-active-users",
      "subtopic": "national-eid",
      "value": "15.4 million",
      "statement": "Italy's electronic identity card (CIE) had 15.4 million active online users in the 12 months to October 2026.",
      "publisher": "Ministry of the Interior (Italy)",
      "source_title": "I numeri della CIE",
      "published": "2026-10-31",
      "source_url": "https://www.cartaidentita.interno.gov.it/i-numeri-della-cie",
      "method_note": "Usage counts published by Italy's Ministry of the Interior for the 12 months to 31 October 2026; active users are people who logged in online with CIE at least once in that period.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/digital-identity/#digital-identity-italy-cie-active-users"
    },
    {
      "topic": "digital-identity",
      "id": "digital-identity-italy-cie-logins",
      "subtopic": "national-eid",
      "value": "295.4 million",
      "statement": "Italians logged in to online services with their CIE 295.4 million times in the 12 months to October 2026.",
      "publisher": "Ministry of the Interior (Italy)",
      "source_title": "I numeri della CIE",
      "published": "2026-10-31",
      "source_url": "https://www.cartaidentita.interno.gov.it/i-numeri-della-cie",
      "method_note": "Usage counts published by Italy's Ministry of the Interior for the 12 months to 31 October 2026; active users are people who logged in online with CIE at least once in that period.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/digital-identity/#digital-identity-italy-cie-logins"
    },
    {
      "topic": "digital-identity",
      "id": "digital-identity-italy-cie-services",
      "subtopic": "national-eid",
      "value": "19.3k",
      "statement": "19.3k public and private online services in Italy accept sign-in with the CIE electronic identity card.",
      "publisher": "Ministry of the Interior (Italy)",
      "source_title": "I numeri della CIE",
      "published": "2026-10-31",
      "source_url": "https://www.cartaidentita.interno.gov.it/i-numeri-della-cie",
      "method_note": "Usage counts published by Italy's Ministry of the Interior for the 12 months to 31 October 2026; active users are people who logged in online with CIE at least once in that period.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/digital-identity/#digital-identity-italy-cie-services"
    },
    {
      "topic": "digital-identity",
      "id": "digital-identity-singpass-app-users",
      "subtopic": "government-login",
      "value": "4,200,000+",
      "statement": "Singapore's national digital identity app Singpass has 4,200,000+ users.",
      "publisher": "Singpass (Government Technology Agency of Singapore)",
      "source_title": "Singpass",
      "published": "2026-10-27",
      "source_url": "https://www.singpass.gov.sg/main/",
      "method_note": "Platform counts published by Singapore's Singpass (GovTech) on its official site, last updated 27 October 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/digital-identity/#digital-identity-singpass-app-users"
    },
    {
      "topic": "digital-identity",
      "id": "digital-identity-singpass-monthly-transactions",
      "subtopic": "government-login",
      "value": "41,000,000+",
      "statement": "Singpass handles 41,000,000+ transactions per month.",
      "publisher": "Singpass (Government Technology Agency of Singapore)",
      "source_title": "Singpass",
      "published": "2026-10-27",
      "source_url": "https://www.singpass.gov.sg/main/",
      "method_note": "Platform counts published by Singapore's Singpass (GovTech) on its official site, last updated 27 October 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/digital-identity/#digital-identity-singpass-monthly-transactions"
    },
    {
      "topic": "digital-identity",
      "id": "digital-identity-singpass-services",
      "subtopic": "government-login",
      "value": "2,700+",
      "statement": "2,700+ services from more than 800 government agencies and businesses are integrated with Singpass.",
      "publisher": "Singpass (Government Technology Agency of Singapore)",
      "source_title": "Singpass",
      "published": "2026-10-27",
      "source_url": "https://www.singpass.gov.sg/main/",
      "method_note": "Platform counts published by Singapore's Singpass (GovTech) on its official site, last updated 27 October 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/digital-identity/#digital-identity-singpass-services"
    },
    {
      "topic": "digital-identity",
      "id": "digital-identity-turkey-edevlet-users",
      "subtopic": "government-login",
      "value": "69,892,014",
      "statement": "Turkey's e-Devlet government portal shows 69,892,014 registered users.",
      "publisher": "e-Devlet Kapisi (Presidency of the Republic of Turkey Digital Transformation Office)",
      "source_title": "e-Devlet Kapisi: e-Devlet Kapisi ile Ilgili Bilgiler",
      "published": "2026-11",
      "source_url": "https://www.turkiye.gov.tr",
      "method_note": "Live registered-user counter on the official e-Devlet portal homepage, read on 5 November 2026; the portal shows no reference date.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/digital-identity/#digital-identity-turkey-edevlet-users"
    },
    {
      "topic": "digital-identity",
      "id": "digital-identity-estonia-e-residents",
      "subtopic": "government-login",
      "value": "144,000+",
      "statement": "Estonia has issued its e-Residency digital identity to 144,000+ people.",
      "publisher": "Republic of Estonia e-Residency",
      "source_title": "e-Residency dashboard",
      "published": "2026-10-27",
      "source_url": "https://www.e-resident.gov.ee/dashboard/",
      "method_note": "Programme totals published on the official e-Residency dashboard, last updated 27 October 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/digital-identity/#digital-identity-estonia-e-residents"
    },
    {
      "topic": "digital-identity",
      "id": "digital-identity-estonia-e-resident-companies",
      "subtopic": "government-login",
      "value": "44,000+",
      "statement": "E-residents have established 44,000+ Estonian companies.",
      "publisher": "Republic of Estonia e-Residency",
      "source_title": "e-Residency dashboard",
      "published": "2026-10-27",
      "source_url": "https://www.e-resident.gov.ee/dashboard/",
      "method_note": "Programme totals published on the official e-Residency dashboard, last updated 27 October 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/digital-identity/#digital-identity-estonia-e-resident-companies"
    },
    {
      "topic": "digital-identity",
      "id": "digital-identity-eu-notified-eid-schemes",
      "subtopic": "eu-wallet",
      "value": "24",
      "statement": "24 EU Member States had notified their electronic ID schemes under eIDAS by mid-2025, leaving Hungary, Greece and Ireland outstanding.",
      "publisher": "European Commission",
      "source_title": "State of the Digital Decade 2025, Annex 1: State of EU digital transformation in 2025",
      "published": "2025-06-16",
      "source_url": "https://ec.europa.eu/newsroom/dae/redirection/document/116740",
      "method_note": "Commission assessment of Member State eID scheme notifications and eID access, published with the State of the Digital Decade 2025 report on 16 June 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/digital-identity/#digital-identity-eu-notified-eid-schemes"
    },
    {
      "topic": "digital-identity",
      "id": "digital-identity-eu-eid-access",
      "subtopic": "eu-wallet",
      "value": "95%",
      "statement": "95% of EU citizens had access to an electronic ID in 2025, according to the European Commission.",
      "publisher": "European Commission",
      "source_title": "State of the Digital Decade 2025, Annex 1: State of EU digital transformation in 2025",
      "published": "2025-06-16",
      "source_url": "https://ec.europa.eu/newsroom/dae/redirection/document/116740",
      "method_note": "Commission assessment of Member State eID scheme notifications and eID access, published with the State of the Digital Decade 2025 report on 16 June 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/digital-identity/#digital-identity-eu-eid-access"
    },
    {
      "topic": "digital-identity",
      "id": "digital-identity-eu-2030-eid-target",
      "subtopic": "eu-wallet",
      "value": "100%",
      "statement": "The EU's Digital Decade target is for 100% of EU citizens to be able to use digital identity to access public services by 2030.",
      "publisher": "European Commission",
      "source_title": "The legal and technical road to EU Digital Identity Wallets",
      "published": "2026-02-02",
      "source_url": "https://ec.europa.eu/digital-building-blocks/sites/spaces/EUDIGITALIDENTITYWALLET/pages/915931903/The+legal+and+technical+road+to+EU+Digital+Identity+Wallets",
      "method_note": "Policy target from the Digital Decade Policy Programme 2030 as restated on the Commission's EU Digital Identity Wallet site (page last updated 2 February 2026).",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/digital-identity/#digital-identity-eu-2030-eid-target"
    },
    {
      "topic": "digital-identity",
      "id": "digital-identity-eu-wallet-pilot-participants",
      "subtopic": "eu-wallet",
      "value": "550",
      "statement": "Over 550 companies and public authorities across 26 Member States plus Norway, Iceland and Ukraine take part in the EU Digital Identity Wallet large-scale pilots.",
      "publisher": "European Commission",
      "source_title": "European Digital Identity",
      "published": "2026-06-26",
      "source_url": "https://commission.europa.eu/topics/digital-economy-and-society/european-digital-identity_en",
      "method_note": "Commission count of participants in the EU Digital Identity Wallet large-scale pilot consortia, on a page last reviewed 26 June 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/digital-identity/#digital-identity-eu-wallet-pilot-participants"
    },
    {
      "topic": "digital-identity",
      "id": "digital-identity-apple-wallet-state-ids",
      "subtopic": "mobile-id",
      "value": "12 states",
      "statement": "In November 2025, adding a driver's license or state ID to Apple Wallet was live in 12 states and Puerto Rico.",
      "publisher": "Apple",
      "source_title": "Apple introduces Digital ID, a new way to create and present an ID in Apple Wallet",
      "published": "2025-11-12",
      "source_url": "https://www.apple.com/newsroom/2025/11/apple-introduces-digital-id-a-new-way-to-create-and-present-an-id-in-apple-wallet/",
      "method_note": "Apple's count of US jurisdictions where state ID in Apple Wallet was live, stated in its 12 November 2025 press release.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/digital-identity/#digital-identity-apple-wallet-state-ids"
    },
    {
      "topic": "digital-identity",
      "id": "digital-identity-apple-digital-id-airports",
      "subtopic": "mobile-id",
      "value": "250",
      "statement": "Apple said its passport-based Digital ID would be accepted in beta at TSA checkpoints at more than 250 US airports.",
      "publisher": "Apple",
      "source_title": "Apple introduces Digital ID, a new way to create and present an ID in Apple Wallet",
      "published": "2025-11-12",
      "source_url": "https://www.apple.com/newsroom/2025/11/apple-introduces-digital-id-a-new-way-to-create-and-present-an-id-in-apple-wallet/",
      "method_note": "Apple's statement of TSA checkpoint acceptance at launch in its 12 November 2025 press release.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/digital-identity/#digital-identity-apple-digital-id-airports"
    },
    {
      "topic": "digital-identity",
      "id": "digital-identity-uk-veteran-card-wallet",
      "subtopic": "mobile-id",
      "value": "15,000",
      "statement": "More than 15,000 UK veterans added the digital Veteran Card, the first GOV.UK Wallet credential, to their GOV.UK One Login app.",
      "publisher": "Government Digital Service (UK)",
      "source_title": "Making the government's first digital wallet a reality",
      "published": "2026-01-21",
      "source_url": "https://gds.blog.gov.uk/2026/01/21/making-the-governments-first-digital-wallet-a-reality/",
      "method_note": "GDS count of veterans who added the digital Veteran Card, issued from October 2025, as reported on the GDS blog on 21 January 2026.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/digital-identity/#digital-identity-uk-veteran-card-wallet"
    },
    {
      "topic": "ciam",
      "id": "ciam-auth0-account-wall-abandon",
      "subtopic": "friction",
      "value": "74%",
      "statement": "74% of consumers say they would abandon a site or app if asked to create an account before seeing key information, per Auth0's 2026 Customer Identity Trends Report.",
      "publisher": "Auth0 (Okta)",
      "source_title": "2026 Customer Identity Trends Report",
      "published": "2026-11-03",
      "source_url": "https://auth0.com/resources/ebooks/customer-identity-trends-report-2026/",
      "method_note": "Auth0 (Okta) surveys of more than 5,200 consumers and 900 engineering and executive leaders for its 2026 Customer Identity Trends Report.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/ciam/#ciam-auth0-account-wall-abandon"
    },
    {
      "topic": "ciam",
      "id": "ciam-thales-access-problems",
      "subtopic": "friction",
      "value": "57%",
      "statement": "57% of consumers surveyed in 13 countries reported problems accessing a website in the past year, according to the Thales Digital Trust Index 2026.",
      "publisher": "Thales",
      "source_title": "Digital Trust Index 2026: AI Skepticism and Identity Access Friction Are Costing Revenue",
      "published": "2026-03-31",
      "source_url": "https://cpl.thalesgroup.com/about-us/newsroom/digital-trust-index-2026-ai-skepticism-identity-access-friction",
      "method_note": "Vanson Bourne survey for Thales in January and February 2026 of 14,300 consumers, 1,300 partner users and 200 IT decision makers in 13 countries.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/ciam/#ciam-thales-access-problems"
    },
    {
      "topic": "ciam",
      "id": "ciam-thales-switched-signup-friction",
      "subtopic": "friction",
      "value": "68%",
      "statement": "68% of consumers in the Thales Digital Trust Index 2026 abandoned or switched providers because of slow performance or complicated sign-up processes.",
      "publisher": "Thales",
      "source_title": "Digital Trust Index 2026: AI Skepticism and Identity Access Friction Are Costing Revenue",
      "published": "2026-03-31",
      "source_url": "https://cpl.thalesgroup.com/about-us/newsroom/digital-trust-index-2026-ai-skepticism-identity-access-friction",
      "method_note": "Vanson Bourne survey for Thales in January and February 2026 of 14,300 consumers, 1,300 partner users and 200 IT decision makers in 13 countries.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/ciam/#ciam-thales-switched-signup-friction"
    },
    {
      "topic": "ciam",
      "id": "ciam-thales-abandon-slow-access",
      "subtopic": "friction",
      "value": "33%",
      "statement": "When access feels too slow or intrusive, 33% of consumers switch to a competitor or abandon the attempt, per the Thales Digital Trust Index 2026.",
      "publisher": "Thales",
      "source_title": "Digital Trust Index 2026: AI Skepticism and Identity Access Friction Are Costing Revenue",
      "published": "2026-03-31",
      "source_url": "https://cpl.thalesgroup.com/about-us/newsroom/digital-trust-index-2026-ai-skepticism-identity-access-friction",
      "method_note": "Vanson Bourne survey for Thales in January and February 2026 of 14,300 consumers, 1,300 partner users and 200 IT decision makers in 13 countries.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/ciam/#ciam-thales-abandon-slow-access"
    },
    {
      "topic": "ciam",
      "id": "ciam-auth0-long-forms-frustration",
      "subtopic": "friction",
      "value": "62%",
      "statement": "Long sign-up or login forms frustrated 62% of consumers surveyed for Auth0's Customer Identity Trends Report 2025.",
      "publisher": "Auth0 (Okta)",
      "source_title": "Auth0's Customer Identity Trends Report 2025",
      "published": "2025-07-15",
      "source_url": "https://community.auth0.com/t/auth0s-customer-identity-trends-report-2025/189237",
      "method_note": "Auth0 platform telemetry for 2024 combined with a global survey of 6,750 consumers, as described in Auth0's summary of its Customer Identity Trends Report 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/ciam/#ciam-auth0-long-forms-frustration"
    },
    {
      "topic": "ciam",
      "id": "ciam-auth0-finserv-losing-customers",
      "subtopic": "friction",
      "value": "17%",
      "statement": "17% of financial services firms surveyed by Auth0 say they are losing customers because authentication is too difficult.",
      "publisher": "Auth0 (Okta)",
      "source_title": "2026 Customer Identity Trends Report",
      "published": "2026-11-03",
      "source_url": "https://auth0.com/customer-identity-trends-report/",
      "method_note": "Auth0 (Okta) surveys of more than 5,200 consumers and 900 engineering and executive leaders for its 2026 Customer Identity Trends Report; this figure comes from the organization respondents.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/ciam/#ciam-auth0-finserv-losing-customers"
    },
    {
      "topic": "ciam",
      "id": "ciam-thales-prefer-faster-lighter",
      "subtopic": "security",
      "value": "22%",
      "statement": "Only 22% of consumers in the Thales Digital Trust Index 2026 favor faster access with lighter protections, while 45% prefer stronger security checks even if sign-up takes longer.",
      "publisher": "Thales",
      "source_title": "Digital Trust Index 2026: AI Skepticism and Identity Access Friction Are Costing Revenue",
      "published": "2026-03-31",
      "source_url": "https://cpl.thalesgroup.com/about-us/newsroom/digital-trust-index-2026-ai-skepticism-identity-access-friction",
      "method_note": "Vanson Bourne survey for Thales in January and February 2026 of 14,300 consumers, 1,300 partner users and 200 IT decision makers in 13 countries.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/ciam/#ciam-thales-prefer-faster-lighter"
    },
    {
      "topic": "ciam",
      "id": "ciam-thales-mfa-increases-trust",
      "subtopic": "security",
      "value": "69%",
      "statement": "69% of consumers say multifactor authentication increases their trust in a company, and 68% say the same about passkeys, per the Thales Digital Trust Index 2026.",
      "publisher": "Thales",
      "source_title": "Digital Trust Index 2026: AI Skepticism and Identity Access Friction Are Costing Revenue",
      "published": "2026-03-31",
      "source_url": "https://cpl.thalesgroup.com/about-us/newsroom/digital-trust-index-2026-ai-skepticism-identity-access-friction",
      "method_note": "Vanson Bourne survey for Thales in January and February 2026 of 14,300 consumers, 1,300 partner users and 200 IT decision makers in 13 countries.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/ciam/#ciam-thales-mfa-increases-trust"
    },
    {
      "topic": "ciam",
      "id": "ciam-auth0-security-without-difficulty",
      "subtopic": "security",
      "value": "93%",
      "statement": "93% of consumers say strong security without difficult access helps them trust an app or website, according to Auth0's 2026 Customer Identity Trends Report.",
      "publisher": "Auth0 (Okta)",
      "source_title": "2026 Customer Identity Trends Report",
      "published": "2026-11-03",
      "source_url": "https://auth0.com/customer-identity-trends-report/",
      "method_note": "Auth0 (Okta) surveys of more than 5,200 consumers and 900 engineering and executive leaders for its 2026 Customer Identity Trends Report.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/ciam/#ciam-auth0-security-without-difficulty"
    },
    {
      "topic": "ciam",
      "id": "ciam-auth0-password-reuse",
      "subtopic": "security",
      "value": "68%",
      "statement": "68% of consumers surveyed for Auth0's Customer Identity Trends Report 2025 admitted to reusing passwords across multiple accounts.",
      "publisher": "Auth0 (Okta)",
      "source_title": "Auth0's Customer Identity Trends Report 2025",
      "published": "2025-07-15",
      "source_url": "https://community.auth0.com/t/auth0s-customer-identity-trends-report-2025/189237",
      "method_note": "Auth0 platform telemetry for 2024 combined with a global survey of 6,750 consumers, as described in Auth0's summary of its Customer Identity Trends Report 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/ciam/#ciam-auth0-password-reuse"
    },
    {
      "topic": "ciam",
      "id": "ciam-cisco-consumers-use-mfa",
      "subtopic": "security",
      "value": "68%",
      "statement": "68% of consumers in Cisco's 2024 Consumer Privacy Survey say they use multi-factor authentication when possible, and 61% use a password manager.",
      "publisher": "Cisco",
      "source_title": "Cisco 2024 Consumer Privacy Survey",
      "published": "2024-10",
      "source_url": "https://www.cisco.com/c/dam/en_us/about/doing_business/trust-center/docs/cisco-consumer-privacy-report-2024.pdf",
      "method_note": "Double-blind survey of more than 2,600 adults in 12 countries conducted in summer 2024.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/ciam/#ciam-cisco-consumers-use-mfa"
    },
    {
      "topic": "ciam",
      "id": "ciam-thales-advanced-auth-confidence",
      "subtopic": "security",
      "value": "64%",
      "statement": "64% of consumers said their confidence in a brand would significantly increase if it adopted technologies such as passwordless authentication, biometrics and multifactor authentication, per the Thales 2025 Digital Trust Index.",
      "publisher": "Thales",
      "source_title": "Global Trust in Digital Services Declines, finds Thales 2025 Digital Trust Index",
      "published": "2025-03-18",
      "source_url": "https://cpl.thalesgroup.com/about-us/newsroom/digital-trust-index-2025",
      "method_note": "Thales survey of more than 14,000 consumers across 14 countries for its 2025 Digital Trust Index, consumer edition.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/ciam/#ciam-thales-advanced-auth-confidence"
    },
    {
      "topic": "ciam",
      "id": "ciam-auth0-signup-attack-share",
      "subtopic": "fraud",
      "value": "46%",
      "statement": "46% of sign-up attempts on the Auth0 platform in 2024 met Auth0's attack criteria, a measure of fraudulent and bot registrations.",
      "publisher": "Auth0 (Okta)",
      "source_title": "Auth0's Customer Identity Trends Report 2025",
      "published": "2025-07-15",
      "source_url": "https://community.auth0.com/t/auth0s-customer-identity-trends-report-2025/189237",
      "method_note": "Auth0 platform telemetry on sign-up requests processed in 2024, from Auth0's Customer Identity Trends Report 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/ciam/#ciam-auth0-signup-attack-share"
    },
    {
      "topic": "ciam",
      "id": "ciam-auth0-retail-fake-signups",
      "subtopic": "fraud",
      "value": "120 times",
      "statement": "In multi-month attacks on retail and e-commerce sites, fraudulent sign-ups outnumbered legitimate ones by 120 times, according to Auth0's Customer Identity Trends Report 2025.",
      "publisher": "Auth0 (Okta)",
      "source_title": "Auth0's Customer Identity Trends Report 2025",
      "published": "2025-07-15",
      "source_url": "https://community.auth0.com/t/auth0s-customer-identity-trends-report-2025/189237",
      "method_note": "Auth0 platform telemetry on sign-up requests processed in 2024, from Auth0's Customer Identity Trends Report 2025.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/ciam/#ciam-auth0-retail-fake-signups"
    },
    {
      "topic": "ciam",
      "id": "ciam-ftc-fraud-losses-2025",
      "subtopic": "fraud",
      "value": "$15.9 billion",
      "statement": "US consumers reported $15.9 billion in fraud losses to the FTC's Consumer Sentinel Network in 2025, from 3 million fraud reports, up from over $12 billion in 2024.",
      "publisher": "US Federal Trade Commission",
      "source_title": "Prepared Statement of the FTC on The Rising Scam Economy, Joint Economic Committee",
      "published": "2026-03-25",
      "source_url": "https://www.ftc.gov/system/files/ftc_gov/pdf/ftc-testimony-jec-hearing-on-the-rising-scam-economy.pdf",
      "method_note": "Count of consumer fraud reports submitted to the FTC's Consumer Sentinel Network in calendar year 2025, which the FTC notes understates actual losses.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/ciam/#ciam-ftc-fraud-losses-2025"
    },
    {
      "topic": "ciam",
      "id": "ciam-thales-data-compromised",
      "subtopic": "fraud",
      "value": "19%",
      "statement": "Nearly one in five consumers (19%) surveyed for the Thales 2025 Digital Trust Index had been told their personal data was compromised in the past year.",
      "publisher": "Thales",
      "source_title": "Global Trust in Digital Services Declines, finds Thales 2025 Digital Trust Index",
      "published": "2025-03-18",
      "source_url": "https://cpl.thalesgroup.com/about-us/newsroom/digital-trust-index-2025",
      "method_note": "Thales survey of more than 14,000 consumers across 14 countries for its 2025 Digital Trust Index, consumer edition.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/ciam/#ciam-thales-data-compromised"
    },
    {
      "topic": "ciam",
      "id": "ciam-thales-abandoned-brand-data-use",
      "subtopic": "trust",
      "value": "82%",
      "statement": "82% of consumers surveyed for the Thales 2025 Digital Trust Index had abandoned a brand in the past 12 months over concerns about how their personal data was used.",
      "publisher": "Thales",
      "source_title": "Global Trust in Digital Services Declines, finds Thales 2025 Digital Trust Index",
      "published": "2025-03-18",
      "source_url": "https://cpl.thalesgroup.com/about-us/newsroom/digital-trust-index-2025",
      "method_note": "Thales survey of more than 14,000 consumers across 14 countries for its 2025 Digital Trust Index, consumer edition.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/ciam/#ciam-thales-abandoned-brand-data-use"
    },
    {
      "topic": "ciam",
      "id": "ciam-cisco-wont-buy-untrusted",
      "subtopic": "trust",
      "value": "75%",
      "statement": "75% of consumers in Cisco's 2024 Consumer Privacy Survey say they will not buy from companies they do not trust with their data.",
      "publisher": "Cisco",
      "source_title": "How safe is our data? Consumers want to know",
      "published": "2024-10-30",
      "source_url": "https://newsroom.cisco.com/c/r/newsroom/en/us/a/y2024/m10/how-safe-is-our-data-consumers-want-to-know.html",
      "method_note": "Cisco 2024 Consumer Privacy Survey of more than 2,600 people across 12 countries.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/ciam/#ciam-cisco-wont-buy-untrusted"
    },
    {
      "topic": "ciam",
      "id": "ciam-ping-trust-identity-data",
      "subtopic": "trust",
      "value": "12%",
      "statement": "Only 12% of consumers fully trust organizations to manage their identity data, down from 17% in 2025, per Ping Identity's 2026 consumer survey.",
      "publisher": "Ping Identity",
      "source_title": "Ping Identity Survey Finds AI Trust Changes When Assistance Turns to Action",
      "published": "2026-10-06",
      "source_url": "https://press.pingidentity.com/2026-10-06-Ping-Identity-Survey-Finds-AI-Trust-Changes-When-Assistance-Turns-to-Action",
      "method_note": "Double-opt-in survey of 11,000 consumers in 12 countries conducted by Talker Research for Ping Identity.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/ciam/#ciam-ping-trust-identity-data"
    },
    {
      "topic": "ciam",
      "id": "ciam-thales-understand-data-use",
      "subtopic": "trust",
      "value": "16%",
      "statement": "Only 16% of consumers in the Thales Digital Trust Index 2026 say they clearly understand how companies collect and use their personal data.",
      "publisher": "Thales",
      "source_title": "Digital Trust Index 2026: AI Skepticism and Identity Access Friction Are Costing Revenue",
      "published": "2026-03-31",
      "source_url": "https://cpl.thalesgroup.com/about-us/newsroom/digital-trust-index-2026-ai-skepticism-identity-access-friction",
      "method_note": "Vanson Bourne survey for Thales in January and February 2026 of 14,300 consumers, 1,300 partner users and 200 IT decision makers in 13 countries.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/ciam/#ciam-thales-understand-data-use"
    },
    {
      "topic": "ciam",
      "id": "ciam-auth0-value-data-control",
      "subtopic": "trust",
      "value": "89%",
      "statement": "89% of consumers rate control over their data and the ability to see how it is used as valuable, against 63% for tailored recommendations, per Auth0's 2026 Customer Identity Trends Report.",
      "publisher": "Auth0 (Okta)",
      "source_title": "2026 Customer Identity Trends Report",
      "published": "2026-11-03",
      "source_url": "https://auth0.com/customer-identity-trends-report/",
      "method_note": "Auth0 (Okta) surveys of more than 5,200 consumers and 900 engineering and executive leaders for its 2026 Customer Identity Trends Report.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/ciam/#ciam-auth0-value-data-control"
    },
    {
      "topic": "ciam",
      "id": "ciam-thales-trust-ai-data",
      "subtopic": "trust",
      "value": "23%",
      "statement": "Only 23% of consumers trust companies that use AI to handle their data, while 93% of IT leaders are deploying generative AI, per the Thales Digital Trust Index 2026.",
      "publisher": "Thales",
      "source_title": "Digital Trust Index 2026: AI Skepticism and Identity Access Friction Are Costing Revenue",
      "published": "2026-03-31",
      "source_url": "https://cpl.thalesgroup.com/about-us/newsroom/digital-trust-index-2026-ai-skepticism-identity-access-friction",
      "method_note": "Vanson Bourne survey for Thales in January and February 2026 of 14,300 consumers, 1,300 partner users and 200 IT decision makers in 13 countries.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/ciam/#ciam-thales-trust-ai-data"
    },
    {
      "topic": "ciam",
      "id": "ciam-auth0-ai-full-autonomy",
      "subtopic": "trust",
      "value": "6%",
      "statement": "Just 6% of consumers want AI to make final decisions and act entirely on its own, according to Auth0's 2026 Customer Identity Trends Report.",
      "publisher": "Auth0 (Okta)",
      "source_title": "2026 Customer Identity Trends Report",
      "published": "2026-11-03",
      "source_url": "https://auth0.com/customer-identity-trends-report/",
      "method_note": "Auth0 (Okta) surveys of more than 5,200 consumers and 900 engineering and executive leaders for its 2026 Customer Identity Trends Report.",
      "checked_on": "2026-11-05",
      "page": "https://startwithidentity.com/statistics/ciam/#ciam-auth0-ai-full-autonomy"
    }
  ]
}
