# mistaken-identity

Source: https://startwithidentity.com/podcasts/mistaken-identity/
License: content by Start with Identity. Cite the source URL.

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## What it is

Mistaken Identity, "brought to you by [Okta](https://startwithidentity.com/vendors/iam/okta/)", ran one season of 14 episodes between June and December 2023. Host Matt Duench interviewed product leaders about customer identity: how sign-up, sign-in, and profile data shape customer experience, and the myths that get in the way. The final episode was an interview with FIDO Alliance executive director [Andrew Shikiar](https://startwithidentity.com/experts/andrew-shikiar/) on passkeys.

## Who it suits

Product managers and digital marketers who own a sign-up or sign-in flow and want a non-technical view of [customer identity](https://startwithidentity.com/guides/fundamentals/what-is-ciam/).

## Editor note

A rare identity show aimed at product people rather than security teams, which is its value. It is a vendor production with a short run and no episodes since December 27, 2023, so we list it as dormant. For a current, vendor-neutral take on customer identity choices, see our [CIAM platform rankings](https://startwithidentity.com/rankings/best-ciam-platforms/).