CIAM Platform

SAP Customer Data Cloud

Founded 2008Walldorf, GermanyPart of SAP (NYSE: SAP)Score 3.9/5Evaluated 2026-06-10Website ↗

Capability scores

Methodology →
Authentication
4.5
SSO & Federation
4.0
Authorization
3.5
Lifecycle & Provisioning
3.5
MFA & Passwordless
4.0
Governance & Audit
4.0
Developer Experience
3.0
Deployment Flexibility
3.5
Pricing Transparency
3.5
Support & Ecosystem
3.5

Scored 0–5 against a published rubric. Independent analysis, no vendor sponsorship.

Overview

SAP Customer Data Cloud, built on the acquired Gigya technology, provides customer identity, consent, and profile management integrated with SAP's customer experience suite.

Capability deep-dive

Consent management, profile data, and CRM integration are the strengths for large B2C enterprises. It is enterprise-heavy and most valuable within the SAP ecosystem, with limited developer-first appeal.

Pricing

Enterprise subscription, quote-based.

Bottom line

A strong customer identity and consent platform for SAP-aligned enterprises.

Independent editorial review. Author: Deepak Gupta. Last evaluated 2026-06-10.